Sales of in-car entertainment devices in Argentina are expected to continue posting a double-digit volume decline over the forecast period, despite a more optimistic outlook for most other consumer electronics categories. While the broader industry is likely to benefit from projected economic recovery and slowing inflation, in-car entertainment remains weighed down by the growing popularity and practicality of portable substitutes.
In-dash media players are expected to continue following a negative trend, with the steepest declines seen in screenless models. These traditional stereos, often lacking visual interfaces, are increasingly viewed as outdated, particularly by younger consumers who favour modern devices with touchscreens, aligning with the tech-savvy design language they are accustomed to.
Over the forecast period, sales of dedicated GPS devices are expected to become negligible. While reliance on navigation systems will continue to grow, almost all consumers increasingly depend on their smartphones for this purpose.
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In-Car Entertainment
In-car Entertainment consists of In-Dash Media Players, In-Car Navigation, and In-Car Speakers.
See all of our definitionsThis report originates from Passport, our In-Car Entertainment research and analysis database.
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