PROSPECTS AND OPPORTUNITIES
Negative outlook as in-car entertainment is in danger of becoming obsolete
Retail volume sales of in-car entertainment in Chile are set to decrease at a CAGR of 4% over the forecast period, falling to 115,000 units by 2030. The category’s ongoing weak performance will primarily be due to the rise of factory-installed embedded car entertainment technology.
Small competitive players set to place further pressure on established brands
Producers of in-car entertainment in Chile face significant challenges as alternative brands continue to exert pressure in the local market. Despite the absence of new major players to attract consumers, alternative brands are gaining ground, particularly in in-dash media players and in-car speakers.
Premiumisation could help offset overall decline in demand
Although sales volumes are expected to continue decreasing, there is likely to be a notable trend towards premiumisation within in-car entertainment in Chile over the forecast period. Despite the anticipated volume decline, consumers who do make purchases are likely to invest in higher-end brands and models.
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Overview:
Understand the latest market trends and future growth opportunities for the In-Car Entertainment industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the In-Car Entertainment industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The In-Car Entertainment in Chile report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of In-Car Entertainment in Chile?
- Which are the leading brands in Chile?
- How are products distributed in Chile?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
In-Car Entertainment in Chile - Category analysis
KEY DATA FINDINGS
In-car entertainment continues to struggle due to competition from smartphones
RCL Distribución retains leadership of highly fragmented competitive landscape
General merchandise stores comes under further pressure from alternative channels
Negative outlook as in-car entertainment is in danger of becoming obsolete
Small competitive players set to place further pressure on established brands
Premiumisation could help offset overall decline in demand
Consumer Electronics in Chile - Industry Overview
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
In-Car Entertainment
- In-Car Navigation
- In-Car Speakers
- In-Dash Media Players
In-Car Entertainment
In-car Entertainment consists of In-Dash Media Players, In-Car Navigation, and In-Car Speakers.
See all of our definitionsWhy buy this report?
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- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our In-Car Entertainment research and analysis database.
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