PROSPECTS AND OPPORTUNITIES
Decline in car ownership signals a continued fall for in-car entertainment
Retail volume sales of in-car entertainment in Singapore are forecast to decline at a CAGR of 6% over the forecast period, reaching approximately 14,000 units. Declines are anticipated across all categories, but especially in-car navigation.
Built-in products leave little room for aftermarket disruption
Technological innovation within in in-car entertainment in Singapore is increasingly being led by car manufacturers, rather than aftermarket brands. New vehicles are now routinely equipped with advanced infotainment systems that support voice control, real-time navigation, and seamless integration with platforms such as Apple CarPlay and Android Auto.
Niche innovations will target enthusiasts in a contracting category
In Singapore, future trends within in-car entertainment are forecast to remain niche, with a strong focus on enhancing the user experience in connected vehicles. One significant area of innovation is the integration of smart in-car speakers with digital assistants such as Google Assistant and Alexa, enabling hands-free control over music, navigation, and smart home functions.
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Overview:
Understand the latest market trends and future growth opportunities for the In-Car Entertainment industry in Singapore with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the In-Car Entertainment industry in Singapore, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The In-Car Entertainment in Singapore report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of In-Car Entertainment in Singapore?
- Which are the leading brands in Singapore?
- How are products distributed in Singapore?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
In-Car Entertainment in Singapore - Category analysis
KEY DATA FINDINGS
Smartphones and built-in systems accelerate the decline of in-car entertainment
Fragmented competitive environment reflects shrinking aftermarket demand
Offline retail holds ground, while retail e-commerce slowly gains relevance
Decline in car ownership signals a continued fall for in-car entertainment
Built-in products leave little room for aftermarket disruption
Niche innovations will target enthusiasts in a contracting category
Consumer Electronics in Singapore - Industry Overview
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
In-Car Entertainment
- In-Car Navigation
- In-Car Speakers
- In-Dash Media Players
In-Car Entertainment
In-car Entertainment consists of In-Dash Media Players, In-Car Navigation, and In-Car Speakers.
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This report originates from Passport, our In-Car Entertainment research and analysis database.
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