COMPETITIVE LANDSCAPE
McDonald's Polska remains the overall leader in 2025
McDonald's Polska remained the top player within cafés/bars in 2025 in terms of value sales, outlet numbers and transactions. It continued to lead specialist coffee and tea shops thanks to the nationwide presence and competitive pricing strategy of its McCafé brand.
WBC Olechno Zalewski Kalicinski Sp J posts highest value growth rate
WBC Olechno Zalewski Kalicinski Sp J was the most dynamic company within cafés/bars in current value growth terms in 2025. Its White Bear Coffee chain continued to gain ground in specialist coffee and tea shops on the back of regional expansion via franchising.
Cafés/bars still mainly represented by independent operators
Independents continued to account for the lion’s share of cafés/bars value sales, transactions and outlet numbers in 2025. The presence of independent establishments is strongest in smaller and mid-sized cities and towns, whereas chained operators are primarily active in Warsaw and other major urban centres.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Cafés/Bars industry in Poland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cafés/Bars industry in Poland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cafés/Bars in Poland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cafés/Bars in Poland?
- Which are the leading brands in Cafés/Bars in Poland?
- How are multinational and local operators competing and expanding in Poland?
- How are consumer lifestyle trends and eating habits shaping Cafés/Bars in Poland?
- How is the Cafés/Bars industry adapting to a post-COVID-19 market environment? Where are the opportunities amidst the challenges?
- How significant are health considerations in shaping the future of Cafés/Bars in Poland? Which of these trends hold the greatest potential demand?
- Where is future growth expected to be most dynamic?
Cafés/Bars in Poland - Category analysis
KEY DATA FINDINGS
Growth in current value sales and transactions slows as outlet numbers decline
Independent bars/pubs continue to face significant challenges
Specialist coffee and tea shops is the most dynamic performer in value growth terms
Operators seek to justify price hikes by enhancing in-store experiences
Changing consumer habits will drive more independent bars/pubs out of business
Efforts to improve customer experiences set to intensify
Sustainability and health concerns will continue to influence competitive strategies
McDonald's Polska remains the overall leader in 2025
WBC Olechno Zalewski Kalicinski Sp J posts highest value growth rate
Cafés/bars still mainly represented by independent operators
Consumer Foodservice in Poland - Industry Overview
Market continues to expand at a robust pace
KEY DATA FINDINGS
Rates of growth in value sales, transactions and outlet numbers slow moderately
Menu innovation, customer experiences and fulfilment are key points of competition
Investment in and engagement with loyalty programmes remain high
Outlook for consumer foodservice is broadly favourable
Digitalisation and automation set to become more visible across the market
Sustainability concerns will continue to shape company strategies
McDonald's maintains market lead in value sales terms
Rex Concepts is the most dynamic performer overall
AmRest expands Starbucks chain into smaller cities
Independents continue to dominate consumer foodservice in Poland
Adoption of digital tools is strongest among chains
DISCLAIMER
The following categories and subcategories are included:
Cafés/Bars
- Chained Cafés/Bars
- Independent Cafés/Bars
-
- Chained Bars/Pubs
- Independent Bars/Pubs
-
- Chained Cafés
- Independent Cafés
-
- Chained Juice/Smoothie Bars
- Independent Juice/Smoothie Bars
-
- Chained Specialist Coffee and Tea Shops
- Independent Specialist Coffee and Tea Shops
Cafés/Bars
This category encompasses all establishments where the focus is on drinking (either alcoholic or non-alcoholic beverages). While a wide variety of snacks and full meals are offered, it is not uncommon for consumers to only order a drink. As a general rule, establishments deriving 50% of their income or more from the sale of drinks are included here.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cafés/Bars research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!