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Article

Beauty Offers Health Supplement Companies a Route to Faster Growth

23 Mar 26

As consumers strongly link being attractive with appearing healthy, beauty-positioned supplements surpass traditional health products in both growth and innovation focus.

Nick Stene

Nick Stene

Article

When Disruption Becomes the Baseline: Rethinking Travel for a Polycrisis World

11 Mar 26

Geopolitical challenges are becoming ever more disruptive to travel operations. Rather than isolated incidents, they now serve as a stress test for a new operational baseline in which macro shocks – geopolitical, socioeconomic, and climate-related – are increasingly frequent and prone to cascading through global systems. In this era of polycrisis, resilience, corridor diversification, and digital seamlessness must become central to travel and tourism businesses’ growth strategies. The US/Israel-Iran war and its spillover effects on GCC countries is illustration of this disruptive risk.

An Hodgson

An Hodgson

Article

US-Israel-Iran War Set to Impact the Global Economy, Oil Markets, and Consumers

5 Mar 26

The US/Israel-Iran war, launched on 28 February, has introduced a material geopolitical shock into global markets. Given the region’s economic scale and its critical role in global energy supply, the consequences reach far beyond regional security, affecting the global economy, commodity markets and consumers. The risk of oil price surges, rising inflation and travel disruption is significant, although the full extent of the impact will depend on how long the war lasts.

Jana Rude

Jana Rude

Article

Dairy’s Strategic Reinvention for Healthy Longevity in Asia

3 Mar 26

The dairy industry in Asia Pacific is undergoing demographic shifts and rising competition from consumer health categories. To stay competitive for the long term, brands must focus on early‑life preventative health and build relevance among consumers under 30.

Emil Fazira

Emil Fazira

Article

New Tariffs, New Uncertainty, and New Business Strategies

2 Mar 26

The US Supreme Court’s landmark ruling on 20 February 2026 found that President Trump’s use of emergency powers to impose tariffs was unlawful. Far from reducing trade policy volatility, the Court’s decision – and the White House’s immediate pivot to alternative tariff tools – have increased uncertainty for trading partners, companies and consumers. Understanding the implications of this shift and its consequences is crucial for stakeholders to adapt strategically and make informed decisions.

An Hodgson

An Hodgson

Article

Three Key Strategies to Accelerate Mass Adoption of Electric Vehicles

27 Feb 26

Global passenger EV growth is decelerating. The 49% volume CAGR of 2020-2025 is expected to moderate to 2030, shifting the agenda from premium niches to affordable scale. In 2025, 63% of consumers agreed/strongly agreed that EVs’ initial purchase price is a significant barrier. They demand quality, safety, charging reliability and residual value.

David Zhang

David Zhang

Article

US Heat Pump Adoption Continues to Rise Amid Shifting Policy Support

25 Feb 26

Despite lagging behind European adoption rates, heat pumps in the US have outsold traditional gas furnaces annually since 2021, according to RMI (formerly Rocky Mountain Institute). Since 2015, the Energy Information Administration has reported higher residential HVAC activity each year. With cooling rates increasing due to higher average global temperatures, heat pumps have two points in their favour.

Benjamin Bahena

Benjamin Bahena

Article

Key Imperatives Driving Global Industrial Unmanned Aerial Vehicles (UAV) Transition

23 Feb 26

Industrial unmanned aerial vehicles (UAVs) are entering a transformative era. The global market is accelerating towards electric vertical take-off and landing (eVTOL) systems, reshaping operational models and industry priorities. This shift is significant and urgent, influencing logistics, safety, and infrastructure strategies worldwide.

David Zhang

David Zhang

Article

US Immigration Policies are Further Destabilising Consumer Foodservice Operators

20 Feb 26

2025 was a particularly challenging year for restaurant owners from both an operations and business perspective. An uncertain economic landscape complicated by ongoing US trade policy reforms is impacting consumer foodservice.

Benjamin Bahena

Benjamin Bahena

Article

From Perks to Personal Bests: Why Loyalty Needs a Wellness Engine

16 Feb 26

Wellness has become a high value expectation for consumers, creating a strong opportunity for companies to integrate it into loyalty strategies. Its broad, adaptable scope allows almost any brand to embed wellness and form partnerships with health and wellness players. By rewarding progress on personal wellness journeys, companies create a powerful engagement loop that drives loyalty, relevance, and new revenue potential.

Rocio Franco

Rocio Franco

Article

Highlights from Source Fashion, January 2026: Reframing Sustainable Fashion

16 Feb 26

In January 2026, we had the opportunity to speak about Fashion Navigating the New World Order at Source Fashion, Olympia London – the leading fashion sourcing event in Europe – which connects buyers, brands and manufacturers from around the world.

Marguerite LeRolland

Marguerite LeRolland

Article

Mapping Beauty Ingredient Opportunities Through Brands and Innovation Activity

16 Feb 26

Tracking beauty ingredient growth requires understanding which ingredients are gaining traction and which companies and brands are driving adoption and innovation. This article focuses on salicylic acid, an important functional ingredient across skin care and hair care. Using Euromonitor’s Ingredients Dashboard, we examine how usage is concentrated among leading multinationals while faster-growing brands are expanding their portfolios.

Jared Conway

Jared Conway

Article

The Evolution of Luxury Gifting and its Impact on Valentine’s Day 2026

12 Feb 26

As the global economy navigates slow growth, tight labour markets and ongoing geopolitical tensions, luxury consumers are becoming more selective about how and where they spend. Nevertheless, the market continues to demonstrate resilience. With January’s period of restraint now behind us, Valentine’s Day 2026 represents the first major opportunity to reignite demand, followed closely by Chinese New Year and Eid al-Fitr, which marks the end of Ramadan. Against this backdrop, Valentine’s Day 2026 is shaping up to be a telling moment for the luxury market.

Fflur Roberts

Fflur Roberts

Article

Generative AI is Revolutionising the Digital Shopper Journey

28 Jan 26

As GenAI surges in popularity, more consumers are utilising GenAI platforms in place of traditional search engines when searching for products and services to buy online. Thanks to advancements in in-chat payments, consumers are also increasingly conducting transactions directly within GenAI platforms. These developments are forcing brands and retailers to embrace GenAI to an unprecedented degree, powering an extraordinary transformation in digital commerce.

Bob Hoyler

Bob Hoyler

Article

Top Five Trends Shaping Loyalty in 2026

26 Jan 26

Loyalty is evolving as brands move beyond purely transactional rewards towards more personalised, experience-driven engagement. Emerging trends such as agentic AI, immersive micro-content, choice-based rewards and wellness-led incentives are reshaping how value is created and delivered – with growing focus on high-net-worth consumers who expect tailored, premium and highly relevant experiences.

Nadejda Popova

Nadejda Popova

Article

Luxury and Fashion 2026: Navigating Uncertainty, Embracing Change and Leading with Purpose

22 Jan 26

As we step into 2026, global markets face a complex landscape shaped by resilient but restrained growth, evolving trade dynamics, cost volatility, widening consumer market polarisation and the emerging influence of Generation Alpha. The new Trump tariffs, ongoing geopolitical tensions, and persistent economic uncertainty will continue to shape business decisions worldwide. The big question is what does this mean for luxury and fashion in the months ahead?

Fflur Roberts

Fflur Roberts

Article

President Trump's First Year: How Migration and (De)Regulation Policies Shaped Industries

20 Jan 26

The first year of President Trump’s second term has been marked by a series of policy shocks signalling an era of heightened uncertainty for the global economy. Euromonitor International identified six pillars of Trump’s policies during his first year, three of which have dominated: Tariffs, Migration and (De)Regulation. Industries have faced higher costs, supply chain disruptions and changing consumer demands.

Euromonitor International

Euromonitor International

Video

Luxury and Fashion: What to Expect in 2026 and Beyond

20 Jan 26

Listen to our experts, Fflur Roberts (Gloabal Insight Manager: Luxury Goods) and Marguerite LeRolland (Global Insight Manager: Fashion) discuss the key trends in luxury and fashion in 2026, and strategies to build growth and resilience.

Fflur Roberts

Fflur Roberts