Pet care in 2025: The big picture
In 2025, the pet care industry in Chile is expected to regain momentum in both volume and value terms, supported by an improving economic climate and rising disposable incomes. Categories such as cat treats and mixers are seeing particularly strong growth, driven by a growing trend among pet owners to pamper their animals with healthier, more natural food options.
2025 key trends
Dry dog food is the largest pet care category in Chile, driven by a combination of factors that align with consumer preferences, economic considerations, and the intrinsic benefits of dry food. Firstly, dry dog food's extended shelf life and ease of storage appeal to a wide range of consumers, from urban apartment dwellers to rural homeowners, offering convenience that wet food alternatives cannot match.
Competitive landscape
Empresas Carozzi SA is the leading company in the Chilean pet care market, supported by a strong financial structure that allows it to sustain operations and respond effectively to market changes. The company has adopted strategic initiatives to strengthen its relationship with consumers, particularly through active engagement on social media platforms, to enhance customer loyalty and trust.
Retail developments
Small local grocers continue to be the most important distribution channel in Chile's pet care market. Their close proximity to residential areas offers convenience for customers, particularly when purchasing and transporting pet food.
What next for pet care?
The pet care industry in Chile is projected to experience stronger growth in both retail value and volume terms over the forecast period, outpacing recent years. This growth will be driven by general economic growth in the country, as well as key trends, including the pet humanisation trend and the premiumisation of pet products.
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Overview:
Understand the latest market trends and future growth opportunities for the Pet Care industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
- Cat Food
- Dog Food
- Other Pet Food
- Pet Products
If you're in the Pet Care industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Pet Care in Chile report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Pet Care in Chile?
- Which are the leading brands in Pet Care in Chile?
- How are products distributed in Pet Care in Chile?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Pet Care in Chile
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
DISCLAIMER
Cat Food in Chile
KEY DATA FINDINGS
Wet cat food, cat treats and mixers, and natural ingedients gain popularity in 2025
Nestlé Chile SA leads with its well-established, widely available brands
Dominance of small local grocers increasingly challenged by pet shops and superstores, and e-commerce
Cat treats and mixers, and functional snacks to gain traction
Leading companies will continue to invest in enhancing their online presence
Cat owners will continue to search for enhanced nutrition
Dog Food in Chile
KEY DATA FINDINGS
Improved economic conditions boost demand in 2025
Empresas Carozzi SA leads with its appealing price-to-quality ratio
Small local grocers offer convenient access
Dry dog food will remain a practical and affordable choice for Chilean pet owners
E-commerce offers convenience and access to a broad variety of products
Rising demand for high-quality, nutritious pet food options
Other Pet Food in Chile
KEY DATA FINDINGS
Further decline in 2025 with falling population of other pets and low investment
The pet humanisation trend is limited for birds, fish, and reptiles in Chile
Sociedad Importadora y Exportadora Caupolicán leads with a wide presence in supermarkets, the leading distrubution channel
Retailers expected to further reduce shelf space for other pet food, reflecting shifting consumer preferences and market dynamics
Animal welfare trends and regulatory pressures in Chile to drive decline in bird ownership
Limited innovation and opportunities in fish, bird, and reptile nutrition
Pet Products in Chile
KEY DATA FINDINGS
Improving economic situation and pet humanisation trend fuel growth in 2025
Intervet Veterinaria Chile Ltd leads a highly fragmented market
Hypermarkets lead, offering a wide product variety and convenience
Technological advancements to enhance the pet care experience
Companies must maintain a strong digital presence to effectively connect with consumers
Innovation to focus on technological, sustainable, and healthy solutions
The following categories and subcategories are included:
Pet Care
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- Cat Treats and Mixers
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- Economy Dry Cat Food
- Mid-Priced Dry Cat Food
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- Premium Therapeutic Dry Cat Food
- Premium Non-Therapeutic Dry Cat Food
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- Economy Wet Cat Food
- Mid-Priced Wet Cat Food
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- Premium Therapeutic Wet Cat Food
- Premium Non-Therapeutic Wet Cat Food
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- Dog Treats and Mixers
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- Economy Dry Dog Food
- Mid-Priced Dry Dog Food
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- Premium Therapeutic Dry Dog Food
- Premium Non-Therapeutic Dry Dog Food
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- Economy Wet Dog Food
- Mid-Priced Wet Dog Food
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- Premium Therapeutic Wet Dog Food
- Premium Non-Therapeutic Wet Dog Food
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- Bird Food
- Fish Food
- Small Mammal/Reptile Food
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- Cat Litter
- Pet Healthcare
- Other Pet Products
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Pet Care research and analysis database.
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