Carbonates in Bolivia remains resilient, supported by the popularity of returnable bottles and small, on-the-go PET formats. Prolonged heat waves are driving strong demand for lemonade/lime, with brands like Sprite and 7UP becoming more visible in retailers’ chilled cabinets. However, affordability remains key, with consumers are increasingly trading down to cheaper local options. Growth will persist over the forecast period, supported by established consumption habits, digital platforms like Mi

Concentrates in Bolivia faces rising competition from ready-to-drink beverages, as consumers favour convenient and increasingly health-oriented options. Powder formats dominate, due to their low cost, easy transportation, and long shelf life, while liquid concentrates remains limited due to higher production and import costs. Producers are responding by reducing pack sizes and rationalising their portfolios. Moving forward, digital channels and e-commerce platforms will reshape distribution, all

Bottled water remains essential in Bolivia, with still purified variants seeing the fastest growth as consumers rely on them for safe daily hydration amid inconsistent tap-water quality. A wide range of formats - from 500 ml bottles to 20-litre packs - supports accessibility across modern and traditional retail channels. Rising health awareness, a warmer climate and expanding distribution into secondary and rural areas continue to influence purchasing behaviour. During the forecast period, local

Demand for soft drinks in Bolivia is supported by warm climate conditions, which facilitate year-round consumption. Affordability remains a key driver, while improvements in retail infrastructure, increasingly active lifestyles, and growing health consciousness are encouraging further innovation. These trends tend to favour domestic producers, who can offer competitively priced products and adapt more quickly to local preferences, compared to international players. Moving forward, diversificatio

Juice remains popular in 2025, although inflation is pushing households towards value-focused choices. Large 2–5l bottles tend to be favoured by families, while 300 ml formats offer affordable, on-the-go options for students and working adults. Nectars is the most dynamic category, thanks to its wide variety of flavours, together with the incorporation of local fruits and flexible packaging. During the forecast period, an expanding range of PET sizes and wellness-positioned blends will reinforce

Demand for sports drinks in Bolivia is being supported by limited price increases that ensure that such offerings remain to consumers. Regular variants, led by brands like Powerade and Gatorade, remain the key growth drivers, boosted by flavour innovation, high visibility, and promotions. Meanwhile, domestic entrants such as Aqualite and Life Santé are expanding reach with accessible pricing and functional benefits. During the forecast period, e-commerce platforms like EMBOL’s MiCocaCola.bo will

Energy drinks in Bolivia are increasingly integrated into daily routines, including study, work, sports, and social occasions. Stable retail prices, a reduction in smuggling, and rising local production have reinforced accessibility, while imported brands face higher costs. Regular energy drinks dominates sales, with reduced-sugar variants growing among health-conscious consumers. Local producers are driving innovation through the introduction of new flavours, functional claims, and diverse pack

RTD tea in Bolivia is being impacted by economic pressures, with consumers prioritising essentials and favouring more affordable, locally-produced brands. Regular still variants dominate, while imported RTD are becoming less competitive and as such, are losing store visibility. Pil Andina’s Refresca-T brand leads through an extensive distribution network, combining direct sales with micro-hubs in urban and rural areas. During the forecast period, health and wellness trends will support niche off

A change in governance could improve economic freedom, but corruption is pervasive and public finances remain under stress. Although the economy is moderating and inflation remains high, the external sector could be boosted by cooperation with foreign players. Population expansion will drive the consumer market and the gender gap is small, but poverty persists and rural dwellers are sizeable. Internet use that is below peers is adversely affecting e-commerce, but trade is being digitalised.

Retail sales of coffee in Bolivia are being impacted by persistent inflation and rising import costs. Instant coffee - dependent on inputs from Colombia and Brazil - has become increasingly expensive, accelerating consumer migration towards locally-produced fresh ground coffee or substitutes such as tea and herbal infusions. Despite this, instant coffee remains a staple in urban households, buoyed by familiar brands and the availability of affordable small-pack formats.

In Bolivia, retail sales of other hot drinks are being largely driven by rising prices rather than higher consumption. Most products rely on imported raw materials, making them vulnerable to currency shortages, transport costs, and inflation. Chocolate-based flavoured powder drinks is the the only category to see positive volume growth, supported by cultural associations, parental trust in its nutritional properties, and year-round promotions, with leading brands like Chocolike and Toddy maintai

Hot drinks in Bolivia remains resilient, despite persistent inflation, fuel shortages, and a chronic scarcity of US dollars pushing up the cost of imported goods. Consumers are adapting by shifting to more affordable pack sizes, locally-produced options, and wellness-oriented blends that offer perceived functional benefits. In coffee, fresh ground variants are gaining traction as a cost-effective alternative to imported instant varieties, while tea remains the most stable category thanks to its

Retail sales of tea in Bolivia are being impacted by rising prices, although inflation has been less pronounced than in coffee or chocolate-based powder drinks thanks to the strong role of local producers such as Hansa Ltda and its Windsor brand. Tea - especially herbal infusions - remains an affordable, culturally-rooted option. Instant tea is the fastest-growing category by value due to its reliance on imports, benefitting brands like Té Orjas, although high prices are limiting volume growth.

Rising costs of key raw materials, especially imported wheat flour, have pushed up prices of baked goods in Bolivia while supply chain disruptions and limited foreign currency access have constrained availability. Dessert mixes has shown the greatest resilience, as consumers increasingly prepare desserts at home to manage household spending. Unpackaged artisanal bread continues to dominate, supported by cultural preferences and price regulation, while demand for premium packaged baked goods is s

Breakfast cereal consumption in Bolivia shifts towards economy packaging as price-sensitive consumers prioritise affordability. Retail value growth is being driven entirely by price increases, while overall consumption remains largely stagnant. Imported brands have lost ground due to rising logistics costs, benefiting local players. SIMSA leads the market with its Princesa Cereales and Princesa Avenas brands, while Minoil Ltda, which entered the category in 2024 with Granix, is registering a par

Demand for rice, pasta, and noodles in Bolivia is being impacted by high prices and supply constraints. Rice, a dietary mainstay, is facing periodic shortages due to smuggling to neighbouring countries, while dried pasta has recorded strongest value growth, driven by rising wheat costs and limited import availability. Key brands such as Caisy and Lazzaroni benefit from broad distribution, competitive pricing, and diverse packaging, appealing to price-sensitive consumers. Demand for gluten-free a

Retail sales of processed fruit and vegetables in Bolivia are being impacted by a growing preference for fresh produce, which is perceived as more nutritious and generally more affordable, especially amid rising prices for imported canned goods. Local production of key crops like tomatoes, potatoes, onions, and carrots has increased, further reducing reliance on processed alternatives. Shelf-stable fruit, particularly canned peaches, remains the most resilient category due to its convenience for

Retail sales of staple foods in Bolivia are projected to rise in current value terms in 2025, driven primarily by price increases rather than higher consumption. A shortage of foreign currency and declining international reserves have fuelled an inflationary environment, raising costs for importers and, in turn, retail prices. Consumers, facing reduced purchasing power, have moderated spending, shifted to lower-priced brands, or opted for alternatives. Supply chain disruptions and import delays

Demand for processed meat, seafood, and alternatives to meat in Bolivia is being impacted by price increases amid the country’s highest rate of inflation in 17 years. Rising logistics and raw material costs, particularly for imported seafood and chicken feed, have affected consumer purchasing power, leading many to downtrade or cook at home. Frozen poultry has emerged as the most dynamic category, benefiting from the wide availability of locally sourced chicken. Granja Avícola Integral Sofía Ltd

Inflationary pressures forced consumers to reduce their use of sauces, dips and condiments or replace them with homemade alternatives in 2025. Going forward, the potential introduction of labelling regulations could impact demand for products such as table sauces, soy sauce, and monosodium glutamate.

Value sales of edible oils registered double-digit growth in 2025, primarily driven by price increases. Although packaged edible oil is included on Bolivia’s list of price-regulated food items, constant shortages and unmet demand have meant local authorities have been unable to control price increases. Volume sales, meanwhile, stagnated due to a decline in local production and the smuggling of oil to neighbouring countries.

Significant price increases resulting from inflation and the rising cost of fruit drove value growth in 2025. In the coming years, demand will continue to be supported by the common tradition of consuming sweet spreads with bread for both breakfast and afternoon tea in Bolivia.

Value sales of cooking ingredients and meals in Bolivia rose in 2025, driven by significant retail price increases due to inflation. Higher prices forced Bolivians to moderate their purchases, impacting volume sales in the year. During this period of strong inflationary pressure, consumers increasingly prepared homemade meals from scratch in order to reduce spending. With reduced purchasing power, consumers also tended to make smaller purchases and opt for lower-priced brands.

Value sales of meals and soups rose in Bolivia in 2025, driven by significant price increases. This encouraged more home cooking, impacting demand and volume sales in the year. Faced with reduced purchasing power due to high inflation, consumers tended to make smaller purchases and opt for lower-priced brands.