COMPETITIVE LANDSCAPE
Industrias Venado dominates sales
Industrias Venado remains the clear leader in concentrates by volume. The company’s brands, including Kris Nectar, Kris and REAL, have a long-standing presence in Bolivia, with REAL being the most competitively priced and widely available across the country.
Smaller brands drive growth with premium, health-focused innovations
Smaller players grouped under “others” have registered the most dynamic performance in concentrates, driven by the increasing willingness of consumers to pay slightly more for products perceived as more natural or of higher quality. One notable example is Spring, distributed by Proesa SA, which has differentiated itself through the inclusion of dehydrated fruit in its formulations.
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Overview:
Understand the latest market trends and future growth opportunities for the Concentrates industry in Bolivia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Concentrates industry in Bolivia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Concentrates in Bolivia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Concentrates in Bolivia?
- To what extent are health considerations impacting consumption of Concentrates in Bolivia?
- How are changing social attitudes and legislation (eg sugar tax) reshaping demand and consumption?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Concentrates in Bolivia?
- Which are the leading brands in Concentrates in Bolivia?
- What potential exists for multinational or domestic soft drinks companies to expand in Bolivia?
- How are products distributed in Concentrates in Bolivia?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How have home seclusion and social distancing measures following COVID-19 impacted sales of Concentrates?
- How are sustainability issues, such as environmentally-friendly packaging, legislation on recyclability, or the amount of plastic in bottles, impacting the soft drinks industry?
- Where is future growth expected to be most dynamic?
Concentrates in Bolivia - Category analysis
KEY DATA FINDINGS
Concentrates struggles to maintain relevance amid rise of RTD options
Concentrates faces growing competition from more convenient alternatives
Powder concentrates dominates sales
Players will seek to balance affordability with premium innovation
E-commerce and direct selling will redefine concentrates distribution
Emerging health and labelling trends could facilitate shift towards cleaner formulations
Industrias Venado dominates sales
Smaller brands drive growth with premium, health-focused innovations
Traditional trade remains integrated in daily routines
Direct selling shows greatest resilience
Concentrates Conversions
Soft Drinks in Bolivia - Industry Overview
Affordability remains key driver of growth
KEY DATA FINDINGS
Climatic factors underpin steady consumption amid growing diversification
Affordability remains key consideration
Health-focused offerings gain traction
Shifting consumer lifestyles and infrastructure investments will support future growth
Health and wellness trend to drive innovation
Growing focus on local production
EMBOL maintains leadership through extensive reach, innovation and digital investment
DICOM Distribuidores del Oriente benefits from growing success of Aloe Vera Tai, while PepsiCo expands sales through innovation and widening distribution
Small local grocers dominates sales
E-commerce sees rapid expansion from low base
Foodservice vs retail split
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Concentrates
- Liquid Concentrates
- Powder Concentrates
Concentrates
This is the aggregation of liquid concentrates and powder concentrates.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Concentrates research and analysis database.
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