PROSPECTS AND OPPORTUNITIES
Demographic shifts will pose challenge for liquid concentrates
The market for liquid concentrates in Singapore is expected to continue its declining trajectory in retail volume terms over the forecast period. Traditionally, fruit cordials have catered to families with young children, often marketed as affordable, child-friendly beverage options for home consumption.
Powdered sports drinks will struggle in face of RTD convenience
Powdered sports drink concentrates, as epitomised by Pocari Sweat, occupy a unique niche in Singapore’s beverage market, offering a cost-effective alternative to ready-to-drink (RTD) sports beverages, especially when purchased in bulk. These products also allow users to adjust the strength and flavour to their preferences, enabling greater control over the concentration of electrolytes and sweetness.
Speciality tea and coffee concentrates could thrive in post-pandemic, on-the-go era
During the pandemic, speciality tea concentrates saw increased availability, with a wide variety of offerings, from chai tea to matcha concentrates, catering to consumers seeking convenience without compromising on flavor. Fruit tea concentrates, such as peach tea from brands like Asia Farm, have long been available in the market, offering accessible, familiar options for tea drinkers.
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Overview:
Understand the latest market trends and future growth opportunities for the Concentrates industry in Singapore with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Concentrates industry in Singapore, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Concentrates in Singapore report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Concentrates in Singapore?
- To what extent are health considerations impacting consumption of Concentrates in Singapore?
- How are changing social attitudes and legislation (eg sugar tax) reshaping demand and consumption?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Concentrates in Singapore?
- Which are the leading brands in Concentrates in Singapore?
- What potential exists for multinational or domestic soft drinks companies to expand in Singapore?
- How are products distributed in Concentrates in Singapore?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How have home seclusion and social distancing measures following COVID-19 impacted sales of Concentrates?
- How are sustainability issues, such as environmentally-friendly packaging, legislation on recyclability, or the amount of plastic in bottles, impacting the soft drinks industry?
- Where is future growth expected to be most dynamic?
Concentrates in Singapore - Category analysis
KEY DATA FINDINGS
Continued decline for liquid concentrates as healthier options take centre stage
Mixed fortunes for powder concentrates
Coffee liquid concentrates represent niche, yet convenient alternative
Demographic shifts will pose challenge for liquid concentrates
Powdered sports drinks will struggle in face of RTD convenience
Speciality tea and coffee concentrates could thrive in post-pandemic, on-the-go era
Concentrates Conversions
Soft Drinks in Singapore - Industry Overview
Soft drinks in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
Fountain sales in Singapore
Trends
DISCLAIMER
The following categories and subcategories are included:
Concentrates
- Liquid Concentrates
- Powder Concentrates
Concentrates
This is the aggregation of liquid concentrates and powder concentrates.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Concentrates research and analysis database.
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