PROSPECTS AND OPPORTUNITIES
Cat treats and snacks will be the standout performer
Retail constant value sales of cat food will accelerate in 2026, but growth will be somewhat lower in the forecast period than in the review period. As Hungarian pet owners increasingly treat their cats like family, demand for health-boosting and specialised diets will continue to rise.
E-commerce will continue to grow in importance
E-commerce will continue to grow in importance in the Hungarian cat food market, as local consumers increasingly appreciate the convenience and personalised price offers it provides. The discount-driven nature of Hungarian e-commerce will continue, with frequent promotions and instant discounts playing a key role in driving online purchases.
Sustainability, superfoods and high-protein offerings will grow in importance
Sustainability and functional nutrition will be the driving forces behind innovation in the Hungarian cat food market during the forecast period. Environmentally conscious consumers will push demand for alternative protein sources (e.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Cat Food industry in Hungary with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cat Food industry in Hungary, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cat Food in Hungary report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cat Food in Hungary?
- Which are the leading brands in Cat Food in Hungary?
- How are products distributed in Cat Food in Hungary?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Cat Food in Hungary - Category analysis
KEY DATA FINDINGS
Premiumisation drives acceleration in retail current value sales growth
Wide product portfolio helps Nestlé Hungária Kft stay on top
Discounters continue to gain ground at the expense of hypermarkets
Cat treats and snacks will be the standout performer
E-commerce will continue to grow in importance
Sustainability, superfoods and high-protein offerings will grow in importance
Pet Care in Hungary - Industry Overview
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
DISCLAIMER
The following categories and subcategories are included:
Cat Food
- Cat Treats and Mixers
-
- Economy Dry Cat Food
- Mid-Priced Dry Cat Food
-
- Premium Therapeutic Dry Cat Food
- Premium Non-Therapeutic Dry Cat Food
-
- Economy Wet Cat Food
- Mid-Priced Wet Cat Food
-
- Premium Therapeutic Wet Cat Food
- Premium Non-Therapeutic Wet Cat Food
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cat Food research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!