PROSPECTS AND OPPORTUNITIES
Growth for cat treats and mixers set to continue, but will slow
Cat food in Japan is expected to see a solid retail value CAGR at constant 2025 prices in the forecast period, although performances are set to vary across categories, with the economy price platform in particular anticipated to decline. Dry cat food and cat treats and mixers are anticipated to continue to see the strongest growth rates in the forecast period.
Regulating sales of therapeutic pet food in Japan
In Japan, therapeutic pet foods, which are meant to be sold under the guidance of a veterinarian, are actually widely available online and in stores without the presence of a veterinarian. This accessibility has led to numerous issues, including pets being fed an inappropriate diet, resulting in health problems.
Emerging concepts will continue to shape the future
Since 2019, sales of cat food have surpassed those of dog food, therefore it now leads pet care in Japan. Cat food in Japan is rich with various concepts, including health claims and gourmet appeal.
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Overview:
Understand the latest market trends and future growth opportunities for the Cat Food industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cat Food industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cat Food in Japan report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cat Food in Japan?
- Which are the leading brands in Cat Food in Japan?
- How are products distributed in Cat Food in Japan?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Cat Food in Japan - Category analysis
KEY DATA FINDINGS
Increase in cat ownership boosts both volume and value sales
Inaba Pet Food Co Ltd leads, and dominates cat treats and mixers
Premium cat food trends in Japan: A shift towards quality and transparency
Growth for cat treats and mixers set to continue, but will slow
Regulating sales of therapeutic pet food in Japan
Emerging concepts will continue to shape the future
Pet Care in Japan - Industry Overview
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
DISCLAIMER
The following categories and subcategories are included:
Cat Food
- Cat Treats and Mixers
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- Economy Dry Cat Food
- Mid-Priced Dry Cat Food
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- Premium Therapeutic Dry Cat Food
- Premium Non-Therapeutic Dry Cat Food
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- Economy Wet Cat Food
- Mid-Priced Wet Cat Food
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- Premium Therapeutic Wet Cat Food
- Premium Non-Therapeutic Wet Cat Food
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cat Food research and analysis database.
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