PROSPECTS AND OPPORTUNITIES
New regulation lifting the ban on cat ownership in Housing Development Board (HDB) flats to support growth
Cat food in Singapore is expected to see a solid retail volume CAGR and slightly higher value CAGR at constant 2025 prices in the forecast period, with increases anticipated across all categories. Part of this growth is expected to be driven by the continued rise in the cat population.
Retail e-commerce expected to support a growing variety of products
While pet shops and superstores is expected to remain the leading distribution channel for value sales of cat food in the forecast period, retail e-commerce is expected to grow in prominence. Players have the opportunity to build brand loyalty through membership programmes and subscription services, encouraging pet owners to purchase exclusively from their brand throughout the entire life cycle of their pet.
Ageing pet population may see opportunity for life stage-specific products
The cats adopted during the pandemic are already into their fifth year, and devoted owners are expected to pay a greater amount of attention to the health of their gradually ageing cats. As a result, specialised premium cat food that caters to specific life stages, breeds, or health concerns is expected to become increasingly important.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Cat Food industry in Singapore with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cat Food industry in Singapore, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cat Food in Singapore report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cat Food in Singapore?
- Which are the leading brands in Cat Food in Singapore?
- How are products distributed in Cat Food in Singapore?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Cat Food in Singapore - Category analysis
KEY DATA FINDINGS
Mid-priced cat food continues to dominate, while premium sees faster value growth
Cat food continues to be led by Fancy Feast in value terms
Growing focus of cat food brands on distribution through retail e-commerce
New regulation lifting the ban on cat ownership in Housing Development Board (HDB) flats to support growth
Retail e-commerce expected to support a growing variety of products
Ageing pet population may see opportunity for life stage-specific products
Pet Care in Singapore - Industry Overview
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
DISCLAIMER
The following categories and subcategories are included:
Cat Food
- Cat Treats and Mixers
-
- Economy Dry Cat Food
- Mid-Priced Dry Cat Food
-
- Premium Therapeutic Dry Cat Food
- Premium Non-Therapeutic Dry Cat Food
-
- Economy Wet Cat Food
- Mid-Priced Wet Cat Food
-
- Premium Therapeutic Wet Cat Food
- Premium Non-Therapeutic Wet Cat Food
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cat Food research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!