PROSPECTS AND OPPORTUNITIES
Cat food set to continue to increase, thanks to consumers trading up
Cat food in China is expected to see solid growth over the forecast period, with all categories set to see increases in both retail volume terms and retail value terms at constant 2025 prices, although growth rates are expected to be slower in seen in the review period. Although positive, the growth in the cat population is projected to slow down over the forecast period, as consumers are likely to be more cautious of adopting a cat, impacted by lingering economic uncertainty.
Seasonality of retail e-commerce expected to ease, as stockpiling decreases
The seasonality of retail e-commerce is set to ease going forward. Although shopping festivals such as 618 and Double-Eleven remain popular in China, the gap between sales in June, November, and other months narrowed considerably from 2024, according to Euromonitor’s e-commerce system.
Diversification of meat ingredients likely to continue
The diversification of meat ingredients within cat food is likely to continue over the forecast period. Consumers in China are placing a greater emphasis on a high proportion of fresh meat content, and the origin of the meat ingredients.
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Overview:
Understand the latest market trends and future growth opportunities for the Cat Food industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cat Food industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cat Food in China report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cat Food in China?
- Which are the leading brands in Cat Food in China?
- How are products distributed in Cat Food in China?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Cat Food in China - Category analysis
KEY DATA FINDINGS
Dry cat food remains dominant, while the premium price platform sees the highest growth
Royal Canin remains the leading player, while domestic brands are catching up
Retail e-commerce remains dominant, while grocery retailers loses steam
Cat food set to continue to increase, thanks to consumers trading up
Seasonality of retail e-commerce expected to ease, as stockpiling decreases
Diversification of meat ingredients likely to continue
Pet Care in China - Industry Overview
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
DISCLAIMER
The following categories and subcategories are included:
Cat Food
- Cat Treats and Mixers
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- Economy Dry Cat Food
- Mid-Priced Dry Cat Food
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- Premium Therapeutic Dry Cat Food
- Premium Non-Therapeutic Dry Cat Food
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- Economy Wet Cat Food
- Mid-Priced Wet Cat Food
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- Premium Therapeutic Wet Cat Food
- Premium Non-Therapeutic Wet Cat Food
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cat Food research and analysis database.
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