PROSPECTS AND OPPORTUNITIES
Pet humanisation gains traction among cat owners
Cat food in Brazil is expected to continue growing strongly over the forecast period, supported by the expanding pet population and changing household dynamics. Urbanisation, smaller living spaces and declining birth rates are all contributing to the growing popularity of cats as pets, particularly among younger and child-free adults who seek companionship with less daily dependency.
E-commerce accelerates with focus on convenience and loyalty incentives
E-commerce is expected to further consolidate its role as a key distribution channel for cat food during the forecast period. The digital ecosystem in Brazil has matured significantly, with a growing number of platforms offering intuitive mobile apps that streamline product selection, order placement and even pet care scheduling.
Blister packaging introduces intimacy and interaction in feeding rituals
Innovation in cat food is increasingly focused not just on formulation, but also on packaging and interaction. Premium wet treats and mixers in single-serve blister packs have emerged as a standout trend, offering multiple benefits for both pet and owner.
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Overview:
Understand the latest market trends and future growth opportunities for the Cat Food industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cat Food industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cat Food in Brazil report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cat Food in Brazil?
- Which are the leading brands in Cat Food in Brazil?
- How are products distributed in Cat Food in Brazil?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Cat Food in Brazil - Category analysis
KEY DATA FINDINGS
Fussy feline tastes help sustain market resilience
Trusted brands outperform by offering breadth and perceived value
Omnichannel integration expands reach while small retailers retain importance
Pet humanisation gains traction among cat owners
E-commerce accelerates with focus on convenience and loyalty incentives
Blister packaging introduces intimacy and interaction in feeding rituals
Pet Care in Brazil - Industry Overview
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
DISCLAIMER
The following categories and subcategories are included:
Cat Food
- Cat Treats and Mixers
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- Economy Dry Cat Food
- Mid-Priced Dry Cat Food
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- Premium Therapeutic Dry Cat Food
- Premium Non-Therapeutic Dry Cat Food
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- Economy Wet Cat Food
- Mid-Priced Wet Cat Food
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- Premium Therapeutic Wet Cat Food
- Premium Non-Therapeutic Wet Cat Food
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cat Food research and analysis database.
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