PROSPECTS AND OPPORTUNITIES
Premium wet cat food will be the top performer
Having slowed in 2025, retail constant value sales of cat food will accelerate in 2026, with the pet humanisation trend remaining the main driver of this. Growth in retail constant value sales will be moderate across the forecast period as a whole but higher than in the review period.
E-commerce will continue to gain market share
With some Irish consumers opting to spend less on cat food, e-commerce is likely to continue to grow in popularity and gain retail value share in cat food at the expense of bricks-and-mortar outlets, as it offers the most convenient way to compare pricing, as well as offering a range of products that is unmatched by other channels. More generally, a strong convenience trend has seen consumers turn increasingly to e-commerce in search of efficient and time-saving shopping experiences, supported by wide assortments, strong logistics and competitive prices.
Personalised cat food to grow in popularity
Brands will continue to innovate to provide health-focused formulations in cat food. Introducing products enhanced with probiotics, omega-3 and superfoods (like blueberries) to support digestive health, immunity and overall wellness.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Cat Food industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cat Food industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cat Food in Ireland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cat Food in Ireland?
- Which are the leading brands in Cat Food in Ireland?
- How are products distributed in Cat Food in Ireland?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Cat Food in Ireland - Category analysis
KEY DATA FINDINGS
Many owners increasingly willing to pay more for higher-quality cat food
Private label continues to grow in popularity
E-commerce growth slows
Premium wet cat food will be the top performer
E-commerce will continue to gain market share
Personalised cat food to grow in popularity
Pet Care in Ireland - Industry Overview
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
DISCLAIMER
The following categories and subcategories are included:
Cat Food
- Cat Treats and Mixers
-
- Economy Dry Cat Food
- Mid-Priced Dry Cat Food
-
- Premium Therapeutic Dry Cat Food
- Premium Non-Therapeutic Dry Cat Food
-
- Economy Wet Cat Food
- Mid-Priced Wet Cat Food
-
- Premium Therapeutic Wet Cat Food
- Premium Non-Therapeutic Wet Cat Food
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cat Food research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!