Consumers are becoming increasingly aware of the health and wellness benefits of the products they consume and this is also having a growing impact on their choice of hot drinks. Alongside better for you claims such as low/no sugar, consumers are also looking for products with functional claims such as relaxation, immunity support and digestive health. These are often accompanied by natural and organic claims, with consumers becoming increasingly concerned about the health impact of consuming ar
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Overview:
Understand the latest market trends and future growth opportunities for the HW Hot Drinks industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Hot Drinks industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The HW Hot Drinks in Chile report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of HW Hot Drinks in Chile?
- What are the key health and wellness concerns driving sales in HW Hot Drinks?
- Is HW Hot Drinks a dynamic niche or mainstream concern in Chile?
- Which are the leading brands in HW Hot Drinks in Chile?
- How are products distributed in HW Hot Drinks in Chile?
- How has COVID-19 and accordant recession impacted sales? Which categories have seen rising demand? Which are most vulnerable to economic disruption and diminished consumer confidence?
- Where is future growth expected to be most dynamic?
HW Hot Drinks in Chile - Category analysis
KEY DATA FINDINGS
Consumers making healthier choices when it comes to their choice of hot drinks
Interest in healthier hot drinks grows despite a lack of innovation in 2024
Vegan and vegetarian claims an easy way to add value
Natural claims add value to hot drinks
Hot drinks producers expected to lean into health and wellness claims to add value
High prices could limit the growth of vegan and vegetarian hot drinks
Natural claims becoming increasingly important to health conscious shoppers
Health and Wellness in Chile - Industry Overview
Players responding to the increasing demand for healthier food and beverages
Increasing health awareness and rising obesity levels dictating market trends
Interest in plant-based diets on the rise
Consumers demand more for their money as health and ethical considerations develop
COUNTRY REPORTS DISCLAIMER
HW Hot Drinks
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of Coffee, Tea, and Other Hot Drinks. For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our HW Hot Drinks research and analysis database.
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