PROSPECTS AND OPPORTUNITIES
Concerns about sugar adversely affecting other hot drinks
Sugar is becoming an increasingly strong focus for consumer health concerns. There has been a growing amount of publicity around sugar’s role in the development of a wide range of health problems, including type 2 diabetes, cardiovascular disease, and cancer, while a high sugar intake has also been strongly linked with the marked rise in the prevalence of obesity in many countries.
Natural to retain strength as claim in hot drinks, as consumers look to avoid artificial ingredients
Local consumers are becoming increasingly interested in health and wellness within hot drinks and increasingly keen to drink healthier products in an attempt to prevent potential medical problems. As such, alternative products that are positioned as healthier than more standard variants increasingly feature in consumers’ shopping baskets.
Growth of plant-based claim to be driven by expanding flexitarian population
Local consumers are likely to become increasingly concerned not only with adopting the right dietary habits for themselves, but also with animal welfare and the impact of meat- and dairy-based diets on the environment. As such, the plant-based claim, is expected to record strong growth in hot drinks over the forecast period.
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Overview:
Understand the latest market trends and future growth opportunities for the HW Hot Drinks industry in Spain with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Hot Drinks industry in Spain, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The HW Hot Drinks in Spain report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of HW Hot Drinks in Spain?
- What are the key health and wellness concerns driving sales in HW Hot Drinks?
- Is HW Hot Drinks a dynamic niche or mainstream concern in Spain?
- Which are the leading brands in HW Hot Drinks in Spain?
- How are products distributed in HW Hot Drinks in Spain?
- How has COVID-19 and accordant recession impacted sales? Which categories have seen rising demand? Which are most vulnerable to economic disruption and diminished consumer confidence?
- Where is future growth expected to be most dynamic?
HW Hot Drinks in Spain - Category analysis
KEY DATA FINDINGS
Organic health and wellness claim growing in hot drinks
Natural is the leading health and wellness claim in hot drinks
Increasing demand for functional hot drinks
Concerns about sugar adversely affecting other hot drinks
Natural to retain strength as claim in hot drinks, as consumers look to avoid artificial ingredients
Growth of plant-based claim to be driven by expanding flexitarian population
Health and Wellness in Spain - Industry Overview
Health and wellness in focus
Consumer weight trends
Consumer diet trends
Health-related deaths
Blood pressure and cholesterol levels
Diabetes prevalence
DISCLAIMER
HW Hot Drinks
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of Coffee, Tea, and Other Hot Drinks. For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our HW Hot Drinks research and analysis database.
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