HW Hot Drinks in Israel

February 2026

In 2024, hot drinks in Isreal was influenced by premiumisation and increased demand for low sugar, functional benefits, and herbal ingredients. Consumers showed a preference for fresh coffee beans, herbal and functional teas, and organic products, viewing these choices as indicators of higher quality, natural ingredients, and enhanced overall wellbeing. Meanwhile, chocolate-based drinks experienced a decline in popularity, losing relevance among health-conscious shoppers. The popularity of organ

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Overview:

Understand the latest market trends and future growth opportunities for the HW Hot Drinks industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the HW Hot Drinks industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The HW Hot Drinks in Israel report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of HW Hot Drinks in Israel?
  • What are the key health and wellness concerns driving sales in HW Hot Drinks?
  • Is HW Hot Drinks a dynamic niche or mainstream concern in Israel?
  • Which are the leading brands in HW Hot Drinks in Israel?
  • How are products distributed in HW Hot Drinks in Israel?
  • How has COVID-19 and accordant recession impacted sales? Which categories have seen rising demand? Which are most vulnerable to economic disruption and diminished consumer confidence?
  • Where is future growth expected to be most dynamic?

HW Hot Drinks in Israel - Category analysis

KEY DATA FINDINGS

Health-conscious consumers drive growth in organic, herbal, and no caffeine hot drinks
Rising health awareness drives demand for low sugar, functional, and herbal hot drinks in Israel
The organic claim is supported by rising demand for natural, minimally processed goods
No caffeine claims are driven by consumers seeking to manage sleep quality and reduce anxiety
Health-conscious consumers are set to drive growth in herbal, organic, and low sugar hot drinks
Sales of organic hot drinks will be driven by demand for natural, premium goods
Sales of no caffeine products are expected to grow as health and wellness concerns influence consumer choices
Table 1 Sales of Hot Drinks by Health and Wellness Type: Value 2020-2024
Table 2 Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2020-2024
Table 3 Company Shares of Organic Hot Drinks (Biggest HW Type in Global Hot Drinks): % Value 2020-2024
Table 4 Company Shares of Natural Hot Drinks (2nd Biggest HW Type in Global Hot Drinks): % Value 2020-2024
Table 5 Company Shares of Gluten Free Hot Drinks (3rd Biggest HW Type in Global Hot Drinks): % Value 2020-2024
Table 6 Company Shares of Good Source of Vitamins Hot Drinks (4th Biggest HW Type in Global Hot Drinks): % Value 2020-2024
Table 7 Company Shares of No Allergens Hot Drinks (5th Biggest HW Type in Global Hot Drinks): % Value 2020-2024
Table 8 Forecast Sales of Hot Drinks by Health and Wellness Type: Value 2024-2029
Table 9 Forecast Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2024-2029

Health and Wellness in Israel - Industry Overview

Natural, functional, and low sugar products drive health led innovation in Israel in 2024
Consumer demand for natural, minimally processed ingredients shapes product innovation
Functional nutrition and sugar reduction drives health-focused consumer choices
High protein, plant-based, and functional claims are set to shape innovation across the forecast period

COUNTRY REPORTS DISCLAIMER

HW Hot Drinks

Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of Coffee, Tea, and Other Hot Drinks.  For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.

See all of our definitions
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This report originates from Passport, our HW Hot Drinks research and analysis database.

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