PROSPECTS AND OPPORTUNITIES
Health trend to drive sales of natural and fortified/functional hot drinks in the UK
The return of on-the go consumption in the UK is benefiting hot drinks that do not exclusively offer energy or indulgence, but has also seen demand for functional properties. Due to the cost-of-living crisis, consumers seek value for money; for instance, multipurpose drinks which offer both flavour and other properties.
No caffeine to retain strong position within health and wellness hot drinks over forecast period but other claims offer growth potential
No caffeine, considered a type of better for you claim, is expected to remain the leading claim within health and wellness hot drinks over the forecast period as a result of heightened health concerns. The pandemic exacerbated the existing pressures of modern life, resulting in rising stress and anxiety and problems sleeping, and the search for products claiming to promote relaxation and a sense of calm.
Future adjustments to HFSS legislation likely to further spur reformulation efforts
Hot drinks with a better for you positioning are likely to benefit from a continued consumer desire to reduce their intake of products that are high in salt, fat or sugar as these three elements have been shown to be linked to cases of stroke, high blood pressure and heart disease. Therefore, the focus on low/no sugar options is likely to be remain relevant, along with no/low fat claims, with low fat variants emerging in instant coffee.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF.
Overview:
Understand the latest market trends and future growth opportunities for the HW Hot Drinks industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Hot Drinks industry in United Kingdom, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The HW Hot Drinks in United Kingdom report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of HW Hot Drinks in United Kingdom?
- What are the key health and wellness concerns driving sales in HW Hot Drinks?
- Is HW Hot Drinks a dynamic niche or mainstream concern in United Kingdom?
- Which are the leading brands in HW Hot Drinks in United Kingdom?
- How are products distributed in HW Hot Drinks in United Kingdom?
- How has COVID-19 and accordant recession impacted sales? Which categories have seen rising demand? Which are most vulnerable to economic disruption and diminished consumer confidence?
- Where is future growth expected to be most dynamic?
HW Hot Drinks in the United Kingdom - Category analysis
KEY DATA FINDINGS
No caffeine is leading health and wellness claim in hot drinks
Natural and organic remain strong claims as consumers look to avoid artificial ingredients
Consumers seek greater functionality from hot drinks, driving strong growth of various health claims
Health trend to drive sales of natural and fortified/functional hot drinks in the UK
No caffeine to retain strong position within health and wellness hot drinks over forecast period but other claims offer growth potential
Future adjustments to HFSS legislation likely to further spur reformulation efforts
Health and Wellness in the United Kingdom - Industry Overview
Health and wellness in focus
Consumer weight trends
Consumer diet trends
Health-related deaths
Blood pressure and cholesterol levels
Diabetes prevalence
DISCLAIMER
HW Hot Drinks
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of Coffee, Tea, and Other Hot Drinks. For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our HW Hot Drinks research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!