PROSPECTS AND OPPORTUNITIES
Vegan hot drinks drive growth as diets that avoid animal products rise
Over the forecast period, Dutch consumer health and wellness knowledge will continue to shape product demand. Products catering to dietary requirements, including intolerances, will experience popularity, in addition to goods that respond to dietary demands.
Organic hot drinks benefit from improved disposable incomes across the forecast period
Across the forecast period, health trends will continue to shape sales and innovations on the hot drinks landscape driving growth of organic black teas, green teas and herbal options. While organic hot drinks struggled in 2023 as disposable incomes reduced, as health concerns continue to rise and disposable incomes improv, organic hot drinks will record growth of 3% in 2023 at a constant value CAGR, with organic tea set to lead the landscape at EUR63 in 2028.
Natural options gain ground, driven by negative discussions around ultra-processed food
Natural hot drinks will continue to record growth over the forecast period, reaching sales of EUR72.8 million in 2028.
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Overview:
Understand the latest market trends and future growth opportunities for the HW Hot Drinks industry in Netherlands with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Hot Drinks industry in Netherlands, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The HW Hot Drinks in Netherlands report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of HW Hot Drinks in Netherlands?
- What are the key health and wellness concerns driving sales in HW Hot Drinks?
- Is HW Hot Drinks a dynamic niche or mainstream concern in Netherlands?
- Which are the leading brands in HW Hot Drinks in Netherlands?
- How are products distributed in HW Hot Drinks in Netherlands?
- How has COVID-19 and accordant recession impacted sales? Which categories have seen rising demand? Which are most vulnerable to economic disruption and diminished consumer confidence?
- Where is future growth expected to be most dynamic?
HW Hot Drinks in the Netherlands - Category analysis
KEY DATA FINDINGS
No caffeine coffee drives the strongest growth as consumers seek convenient ways to improve health
Low fat hot drinks gain ground as concerns surrounding obesity and diabetes rise
A good source of minerals coffee records a strong performance as consumers appreciate fortified goods
Vegan hot drinks drive growth as diets that avoid animal products rise
Organic hot drinks benefit from improved disposable incomes across the forecast period
Natural options gain ground, driven by negative discussions around ultra-processed food
Health and Wellness in the Netherlands - Industry Overview
Health and wellness in focus
Consumer weight trends
Consumer diet trends
Health-related deaths
Blood pressure and cholesterol levels
Diabetes prevalence
DISCLAIMER
HW Hot Drinks
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of Coffee, Tea, and Other Hot Drinks. For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our HW Hot Drinks research and analysis database.
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