Health and wellness hot drinks continued to grow in value terms in France in 2024, although this masked a decline in retail volume sales. High inflation pushed up unit prices, particularly for premium products such as organic coffee and tea, leading many households to reduce consumption or trade down to standard alternatives. As health and wellness hot drinks typically command above-average prices, they were disproportionately affected by tightening household budgets. While demand for natural an
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Overview:
Understand the latest market trends and future growth opportunities for the HW Hot Drinks industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Hot Drinks industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The HW Hot Drinks in France report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of HW Hot Drinks in France?
- What are the key health and wellness concerns driving sales in HW Hot Drinks?
- Is HW Hot Drinks a dynamic niche or mainstream concern in France?
- Which are the leading brands in HW Hot Drinks in France?
- How are products distributed in HW Hot Drinks in France?
- How has COVID-19 and accordant recession impacted sales? Which categories have seen rising demand? Which are most vulnerable to economic disruption and diminished consumer confidence?
- Where is future growth expected to be most dynamic?
HW Hot Drinks in France - Category analysis
KEY DATA FINDINGS
Inflation reshapes demand for health and wellness hot drinks
Price sensitivity weighs on premium health and wellness hot drinks
Organic hot drinks continue to struggle after the post-pandemic correction
Natural tea remains resilient as consumption habits evolve
Affordability constraints shape the outlook for health and wellness hot drinks
Organic hot drinks are expected to recover selectively over the forecast period
Natural positioning benefits from demand for lower caffeine and relaxation
Health and Wellness in France - Industry Overview
Health and wellness shifts towards pragmatism, affordability and everyday relevance
Sugar reduction, reformulation and clean labels dominate health and wellness performance
Affordability pressures reshape premium health claims and consumption patterns
Health and wellness growth will be driven by mainstream integration and functional relevance
COUNTRY REPORTS DISCLAIMER
HW Hot Drinks
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of Coffee, Tea, and Other Hot Drinks. For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our HW Hot Drinks research and analysis database.
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