Retail volume sales of microwaves are expected to continue to decline in the shorter term, before rallying to register strong growth in the latter part of the forecast period. However, growth is derived from a depressed base and the market size is projected to remain well below the 2019 pandemic level at the end of the forecast period.
Forecast period retail volume sales are also expected to be challenged by the threat of substitution. Ovens, for example, are increasingly more advanced and versatile, and their functionalities have been developed to include a microwave function.
Retail selling price growth is expected to be more moderate over the forecast period. Economy and standard models are considered sufficient for the singular functionality or use of microwaves.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Microwaves industry in Denmark with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Microwaves industry in Denmark, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Microwaves
Microwaves use electromagnetic waves to heat food. When the waves are absorbed by water, fats or sugars, they‘re converted directly into atomic motion – or heat. Unlike conventional ovens, in which heat is conducted from the outside of the food towards the centre, the microwave‘s radio waves target the water and fat molecules evenly, throughout the food.
See all of our definitionsThis report originates from Passport, our Microwaves research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!