COMPETITIVE LANDSCAPE
Unilever maintains leadership through strong brands and active promotions
Unilever Fima Lda remained the leading company in sauces, dips and condiments in 2025. The company’s strength lies in its broad portfolio of well-known brands such as Hellmann’s, Calvé and Knorr, which enjoy wide recognition among Portuguese consumers.
Ponte Vertical drives category dynamism with international flavours
Ponte Vertical Lda was the most dynamic company in 2025, reflecting the growing appeal of international sauces in Portugal. The company distributes the Kikkoman brand, which has expanded its retail presence and diversified its portfolio with products such as teriyaki, poke, kimchi and ramen sauces.
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Overview:
Understand the latest market trends and future growth opportunities for the Sauces, Dips and Condiments industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sauces, Dips and Condiments industry in Portugal, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Sauces, Dips and Condiments in Portugal report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Sauces, Dips and Condiments in Portugal?
- Which are the leading brands in Sauces, Dips and Condiments in Portugal?
- How are products distributed in Sauces, Dips and Condiments in Portugal?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Sauces, Dips and Condiments?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Portugal?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Sauces, Dips and Condiments in Portugal - Category analysis
KEY DATA FINDINGS
Return to dining out more frequently hinders sales growth
Consumers balance tradition and curiosity with new flavour experiences
Classic sauces maintain popularity amid growing diversification
Category growth to continue, supported by innovation and global influences
Health and naturalness shape reformulations and new product development
Sustainability remains a key strategic priority for leading players
Unilever maintains leadership through strong brands and active promotions
Ponte Vertical drives category dynamism with international flavours
Supermarkets remain the main destination for sauces, dips and condiments
E-commerce gains traction as consumers seek convenience and choice
Cooking Ingredients and Meals in Portugal - Industry Overview
Widening product range in many areas supports growth
KEY DATA FINDINGS
Convenience remains a key driver as consumers seek time-saving solutions
Growing demand for affordable, traditional meal options
Health and naturalness continue to shape consumer preferences
Price sensitivity influences purchasing behaviour
Steady forecast growth with stronger focus on affordability and value
Convenience and meal solutions to lead category development
Sustainability and innovation to remain central themes
Sonae maintains category leadership through private label strength
Unilever sustains a strong branded portfolio and marketing investment
Nueva Pescanova emerges as the most dynamic player
Private label gains visibility and trust
Supermarkets remain dominant, supported by expansion and promotions
E-commerce drives dynamism through convenience and alignment with in-store offers
Foodservice supported by tourism but constrained by price sensitivity
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Sauces, Dips and Condiments
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- Liquid Stocks and Fonds
- Stock Cubes and Powders
- Gravy Cubes, Powders and Pots
- Monosodium Glutamate
- Herbs and Spices
- Tomato Pastes and Purées
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- Liquid Recipe Sauces (excl pasta sauces)
- Dry Recipe Sauces
- Pasta Sauces
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- Barbecue Sauces
- Fish Sauces
- Ketchup
- Mayonnaise
- Mustard
- Oyster Sauces
- Salad Dressings
- Soy Sauces
- Chili Sauces
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- Dips
- Yeast-based Spreads
- Pickled Products
- Other Sauces and Condiments
Sauces, Dips and Condiments
This is the aggregation of cooking ingredients and condiments, dips, pickled products, sauces, yeast-based spreads, and other sauces, dips and condiments. Excludes: Unpackaged/bulk sauces, dressings and condiments, such as unpackaged herbs and spice or instances where consumers bring an empty contained to be (re)filled. Excludes: Table salt, vinegar, baking ingredients, desiccated coconut, and cooking cream/milk/powder for cooking and baking.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Sauces, Dips and Condiments research and analysis database.
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