COMPETITIVE LANDSCAPE
Mars remains on top despite stiff competition
Mars remains the leading company in sauces, dips and condiments in 2025. Mars has consolidated its position as the market leader with key brands in the market such as MasterFoods and Dolmio which have a strong presence on supermarket shelves.
Private label wins share thanks to strong value proposition
Private label has been one of the top performers in sauces, dips and condiments in 2025, with Woolworths, Coles and Aldi all having a strong share in the market. Private label is typically positioned in the market as offering a cheaper alternative to the more expensive brands.
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Overview:
Understand the latest market trends and future growth opportunities for the Sauces, Dips and Condiments industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sauces, Dips and Condiments industry in Australia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Sauces, Dips and Condiments in Australia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Sauces, Dips and Condiments in Australia?
- Which are the leading brands in Sauces, Dips and Condiments in Australia?
- How are products distributed in Sauces, Dips and Condiments in Australia?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Sauces, Dips and Condiments?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Australia?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Sauces, Dips and Condiments in Australia - Category analysis
KEY DATA FINDINGS
New product development boosts sales despite economic challenges
Demand remains stable despite economic pressures
Cooking and table sauces the standout performer thanks to their versatility
Sales set to rise as consumer spending power recovers
Dips well positioned to leverage the health and wellness trend
New product development likely to be key to building and retaining interest
Mars remains on top despite stiff competition
Private label wins share thanks to strong value proposition
Supermarkets continue to dominate sales
E-commerce continues to pick up share
Cooking Ingredients and Meals in Australia - Industry Overview
Cooking ingredients and meals growth impacted by financial hardship and price rises
KEY DATA FINDINGS
Slow economic recovery limits growth in cooking ingredients and meals in 2025
Healthy eating remains a key focus of demand and new product development
Global trends inform new product development
Sales set for steady growth as consumer spending sees a slow recovery
Products that support long-term health will be key to growth
Private label faces a fight to retain its share as the economy recovers
HelloFresh remains popular with its brand of healthy convenience
Marley Spoon finding success in food kits with its premium offering
Consumers continue to place their trust in supermarkets
E-commerce on the up as retailers and brands expand online
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Sauces, Dips and Condiments
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- Liquid Stocks and Fonds
- Stock Cubes and Powders
- Gravy Cubes, Powders and Pots
- Monosodium Glutamate
- Herbs and Spices
- Tomato Pastes and Purées
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- Liquid Recipe Sauces (excl pasta sauces)
- Dry Recipe Sauces
- Pasta Sauces
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- Barbecue Sauces
- Fish Sauces
- Ketchup
- Mayonnaise
- Mustard
- Oyster Sauces
- Salad Dressings
- Soy Sauces
- Chili Sauces
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- Dips
- Yeast-based Spreads
- Pickled Products
- Other Sauces and Condiments
Sauces, Dips and Condiments
This is the aggregation of cooking ingredients and condiments, dips, pickled products, sauces, yeast-based spreads, and other sauces, dips and condiments. Excludes: Unpackaged/bulk sauces, dressings and condiments, such as unpackaged herbs and spice or instances where consumers bring an empty contained to be (re)filled. Excludes: Table salt, vinegar, baking ingredients, desiccated coconut, and cooking cream/milk/powder for cooking and baking.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Sauces, Dips and Condiments research and analysis database.
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