PROSPECTS AND OPPORTUNITIES
Growth anticipated for plant-based cheese, but changes in the competitive landscape will be seen
Over the forecast period, retail sales of plant-based dairy in France are expected to increase at a current value CAGR of 4%, reaching EUR493 million. While plant-based milk will continue to grow, its growth rate is anticipated to decelerate as it nears maturity, while plant-based yoghurt is only set to see low growth.
Appealing to flexitarians with a good tastes, sustainability, and local production
Plant-based dairy in France is forecast to be shaped by several key trends. The ongoing trend of flexitarianism is anticipated to boost sales in plant-based dairy, as consumers increasingly seek to diversify their protein sources.
Recent and new launches set to shape plant-based cheese
Plant-based dairy in France is forecast to see significant developments, driven by innovations and reformulations from major brands. Fromageries Bel is currently reformulating its popular products, such as Laughing Cow and Babybel, to introduce plant-based versions in the French market, building on the success of these launches in other European countries.
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Overview:
Understand the latest market trends and future growth opportunities for the Plant-based Dairy industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Plant-based Dairy industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Plant-based Dairy in France report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Plant-based Dairy in France?
- Which are the leading brands in Plant-based Dairy in France?
- How are products distributed in Plant-based Dairy in France?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Plant-based Dairy?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in France?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Plant-Based Dairy in France - Category analysis
KEY DATA FINDINGS
Other plant-based milk continues to dominate but all categories see growth
Smaller companies see significant developments, but Bjorg maintains its lead
Organic supermarkets offer a wide product range, while retail e-commerce maintains its rising trend
Growth anticipated for plant-based cheese, but changes in the competitive landscape will be seen
Appealing to flexitarians with a good tastes, sustainability, and local production
Recent and new launches set to shape plant-based cheese
Dairy Products and Alternatives in France - Industry Overview
Dairy products and alternatives in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for dairy products and alternatives?
DISCLAIMER
The following categories and subcategories are included:
Plant-based Dairy
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- Soy Drinks
- Other Plant-based Milk
- Plant-based Yoghurt
- Plant-based Cheese
Plant-based Dairy
This is the aggregation of plant-based milk, plant-based yoghurt and plant-based cheese. Please note that plant-based dairy products that are not milk, yoghurt or cheese are tracked under their core dairy categories (e.g. powder milk, margarine and spreads, coffee whiteners etc.)
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Plant-based Dairy research and analysis database.
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