PROSPECTS AND OPPORTUNITIES
Social media coverage and price stability are expected to support growth
Value sales of plant-based dairy alternatives in Egypt are set for modest growth over the forecast period. Despite challenging economic conditions, growth will be driven by an ongoing consumer desire for healthier, more nutritious options beyond traditional dairy.
There is set to be an ongoing expansion of health-oriented plant-based dairy
Over the forecast period, plant-based dairy will witness a marked increase in health-focused offerings, particularly with the re-emergence of previously limited imported brands, such as Gro, Orasi, and Vitariz. These brands are enriching the market by introducing a wider range of nutritionally beneficial products, including organic alternatives, calcium-fortified options, and products featuring no added sugars and low-fat content.
The rise of local innovation is set to drive sales across plant-based dairy
There is set to be a wave of local innovation in plant-based dairy over the forecast period. One standout example is Rawa Mylks, a new brand rapidly gaining traction by offering high-quality, dairy-free, sugar-free, and preservative-free plant-based milk alternatives.
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Overview:
Understand the latest market trends and future growth opportunities for the Plant-based Dairy industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Plant-based Dairy industry in Egypt, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Plant-based Dairy in Egypt report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Plant-based Dairy in Egypt?
- Which are the leading brands in Plant-based Dairy in Egypt?
- How are products distributed in Plant-based Dairy in Egypt?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Plant-based Dairy?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Egypt?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Plant-Based Dairy in Egypt - Category analysis
KEY DATA FINDINGS
Strong growth for plant-based dairy is led by the performance of soy drinks in 2025
Juhayna food industries leads plant-based dairy, although share is lost to Al Safi Danone Ltd
Hypermarkets lead sales while retail e-commerce continues to expand
Social media coverage and price stability are expected to support growth
There is set to be an ongoing expansion of health-oriented plant-based dairy
The rise of local innovation is set to drive sales across plant-based dairy
Dairy Products and Alternatives in Egypt - Industry Overview
Dairy products and alternatives in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
DISCLAIMER
The following categories and subcategories are included:
Plant-based Dairy
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- Soy Drinks
- Other Plant-based Milk
- Plant-based Yoghurt
- Plant-based Cheese
Plant-based Dairy
This is the aggregation of plant-based milk, plant-based yoghurt and plant-based cheese. Please note that plant-based dairy products that are not milk, yoghurt or cheese are tracked under their core dairy categories (e.g. powder milk, margarine and spreads, coffee whiteners etc.)
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Plant-based Dairy research and analysis database.
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