Plant-based dairy is projected to continue performing positively across the forecast period, both in volume and current value terms; however, growth rates are predicted to slow, and demand will predominantly comprise individuals from middle- and high-income brackets, largely resident within urban areas. A significant portion of these consumers are occasional purchasers of plant based dairy products, frequently alternating between traditional dairy and plant based alternatives.
Health and wellness trends are undoubtedly positive catalysts for products in this category. Whether consumers are seeking to avoid lactose, adhering to a vegan lifestyle, or simply wish to integrate more plant-based foods into their diets, the chief attributes attracting them to plant-based dairy products are those associated with healthier ingredients.
Over the review period, with the exception of Coca-Cola with its brand Ades in soy drinks, only small and medium-sized companies were visible in the plant-based dairy arena, prioritising sales through small local grocers due to the inability to negotiate with leading retailers such as Carrefour, Coto and Jumbo. However, leading companies such as Mastellone and Danone, which often collaborate with leading retailers, are now focusing on the sales and development of plant-based dairy through modern grocery retailers, and this trend is expected to continue in the coming years.
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Understand the latest market trends and future growth opportunities for the Plant-based Dairy industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Plant-based Dairy
This is the aggregation of plant-based milk, plant-based yoghurt and plant-based cheese. Please note that plant-based dairy products that are not milk, yoghurt or cheese are tracked under their core dairy categories (e.g. powder milk, margarine and spreads, coffee whiteners etc.)
See all of our definitionsThis report originates from Passport, our Plant-based Dairy research and analysis database.
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