PROSPECTS AND OPPORTUNITIES
Skin care faces bright forecast period
Skin care is expected to see further current value growth over the forecast period, with demand likely to stabilise following recent rapid growth. Continued interest in healthy skin, preventative ageing, and barrier repair will support value - particularly in moisturisers, masks, and serums.
Rising popularity of routines
An additional trend expected to shape progress and development in skin care throughout the forecast period is the rising consumer preference for simplified, routine-based skin care. Irish shoppers are increasingly streamlining their product use, favouring curated routines with fewer but more effective steps.
Personalisation and sustainability trends set to accelerate
Skin care in Ireland will witness innovation in hyper-personalisation, biotech ingredients, and sustainable delivery formats during the forecast period, with more AI-guided product recommendations, skin diagnostic apps, and adaptive formulas that adjust to seasonal or hormonal changes. Brands will continue developing refillable systems, waterless formulations and biodegradable packaging.
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Overview:
Understand the latest market trends and future growth opportunities for the Skin Care industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Skin Care industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Skin Care in Ireland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Skin Care in Ireland?
- Which are the leading brands in Ireland?
- How are products distributed in Ireland?
- To what extent is e-commerce changing the retail environment and consumer demand?
- How are sales of mass versus premium beauty products evolving?
- Which products are seeing rising demand in the wake of COVID-19?
- Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
- How is the macroeconomic environment shaping demand?
- Where is future growth expected to be most dynamic?
Skin Care in Ireland - Category analysis
KEY DATA FINDINGS
Robust rises for skin care in Ireland in 2024
L'Oréal Groupe in the lead
Supermarkets still most popular channel for skin care in Ireland
Skin care faces bright forecast period
Rising popularity of routines
Personalisation and sustainability trends set to accelerate
Beauty and Personal Care in Ireland - Industry Overview
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
DISCLAIMER
The following categories and subcategories are included:
Skin Care
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- Premium Firming Body Care
- Mass Firming Body Care
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- Premium General Purpose Body Care
- Mass General Purpose Body Care
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- Premium Acne Treatments
- Mass Acne Treatments
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- Premium Face Masks
- Mass Face Masks
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- Premium Liquid/Cream/Gel/Bar Cleansers
- Mass Liquid/Cream/Gel/Bar Cleansers
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- Premium Facial Cleansing Wipes
- Mass Facial Cleansing Wipes
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- Premium Basic Moisturisers
- Mass Basic Moisturisers
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- Premium Anti-Agers
- Mass Anti-Agers
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- Premium Lip Care
- Mass Lip Care
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- Premium Toners
- Mass Toners
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- Premium Hand Care
- Mass Hand Care
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- Premium Skin Care Sets/Kits
- Mass Skin Care Sets/Kits
Skin Care
This is the aggregation of facial care, body care, hand care and skin care sets/kits.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Skin Care research and analysis database.
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