The challenging economic situation continues to exert a strong influence on performance
The economic situation and developments continued to impact the performance of soft drinks in Chile at the end of the review period. The World Bank raised the growth projection for GDP in Chile for 2025, according to the monetary policy report of October 2025. Domestic demand is on the rise in 2025, while the price of copper, the country's largest export, showed some volatility. Meanwhile, shorter-term investment is anticipated to be more dynamic due to large mining and energy projects, whose budgeted amounts are being reviewed with special emphasis from the second half of 2025.
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Overview:
Understand the latest market trends and future growth opportunities for the Soft Drinks industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
- Bottled Water
- Carbonates
- Concentrates
- Juice
- RTD Coffee
- RTD Tea
- Energy Drinks
- Sports Drinks
- Asian Speciality Drinks
If you're in the Soft Drinks industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Soft Drinks in Chile report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Soft Drinks in Chile?
- To what extent are health considerations impacting consumption of Soft Drinks in Chile?
- How are changing social attitudes and legislation (eg sugar tax) reshaping demand and consumption?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Soft Drinks in Chile?
- Which are the leading brands in Soft Drinks in Chile?
- What potential exists for multinational or domestic soft drinks companies to expand in Chile?
- How are products distributed in Soft Drinks in Chile?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How have home seclusion and social distancing measures following COVID-19 impacted sales of Soft Drinks?
- How are sustainability issues, such as environmentally-friendly packaging, legislation on recyclability, or the amount of plastic in bottles, impacting the soft drinks industry?
- Where is future growth expected to be most dynamic?
Soft Drinks in Chile
The challenging economic situation continues to exert a strong influence on performance
KEY DATA FINDINGS
Price rises and a shift to healthier options boost total value sales growth
Pursuit of healthier lifestyles accelerates with knock-on effects for soft drinks
Climate change impacts juice in Chile
Economic improvements to free up consumer spending on soft drinks
Wellness and functionality to add significant value sales growth potential to soft drinks
Better for you trend to accelerate
Coca-Cola de Chile leverages leadership of the key category to stay ahead of the field
Bless is a disruptive, fast-growing brand in juice
The competition intensifies in the distribution of soft drinks
Limitations remain for foodservice in soft drinks
Fountain sales in Chile
COUNTRY REPORTS DISCLAIMER
Bottled Water in Chile
KEY DATA FINDINGS
Bottled water continues to lure consumers away from competitor categories
Healthier positioning and pricing advantage boost bottled water’s appeal
Sparkling flavoured bottled water sees expanded offer and consumption
Bulk buying to gain traction driven by affordability and convenience
Growing penetration of water purifiers may hamper the growth potential of bottled water
Rising consumer sophistication around bottled water
Aguas CCU - Nestlé Chile is a strong and innovative leader in bottled water
Distribución & Servicios D&S gains by strengthening its private label offer
Small local grocers lead an increasingly competitive distribution landscape
E-commerce rides connectivity and convenience trends to post fast growth
Carbonates in Chile
KEY DATA FINDINGS
Reduced sugar variants continue to gain ground
Lower-priced and healthier-positioned categories exert pressure on carbonates
Tonic water surges with the mixology trend
Carbonates to capture new generations of consumers
Better for you and indulgence in demand
Sustainability to grow in importance as environmental concerns increase
Coca-Cola de Chile uses huge resources to find ways to appeal to consumers
Private label sees increasing penetration amidst price concerns
Small local grocers lead but cede ground in a price-sensitive environment
Retail e-commerce develops through manufacturer and retailer initiatives
Concentrates in Chile
KEY DATA FINDINGS
Affordability sustains a demand for concentrates
Powder concentrates offer a range of options and affordability to lead the category
Nutritional offerings raise the profile of sports drinks powders
Stagnation is anticipated for concentrates in the forecast period
Emerging functionality-driven options offer growth potential
The demand for vegetable-based options is set to remain weak in Chile
Tresmontes Lucchetti leads with a strong range and new product development
The leading player is the most dynamic
Large modern grocery retailers leverage scale and negotiation advantages
Concentrates follows a similar online path to other soft drinks
Concentrates Conversions
Juice in Chile
KEY DATA FINDINGS
Juice encounters strong challenges
Climatic impact on availability and prices
Consumers trade down to reconstituted 100% juice
100% juice to gain momentum amidst improving economic conditions and a search for healthier options
Players to tap into inelastic juice demand areas as challenges persist
Sustainability to shape juice brand owners’ presentations
Promarca consolidates lead with a wide range and investments
Jugos Bless gains momentum fast in juice
Small local grocers’ leadership is under growing pressure from larger formats
Strong development in the online offer of juice
RTD Coffee in Chile
KEY DATA FINDINGS
RTD coffee struggles to gain acceptance in Chile
RTD coffee’s presence is narrow
Consumer taste preferences challenge the appeal of RTD coffee
RTD coffee may develop and grow but retain a niche profile
Flavour innovation and diverse content may capture a wider audience
Plant-based and functional products could help to build demand around younger generations
Inter Asian Food offers the only significant brand
Short-lived presence for major brands’ RTD coffees
The distribution of RTD coffee remains limited
Functional positioning offers some visibility but widening distribution is crucial for category development
RTD Tea in Chile
KEY DATA FINDINGS
RTD tea continues to perform strongly in Chile amidst wellness and climate trends
RTD tea develops in new, healthier directions
Rise of specialist tea shops widens consumption occasions
Reduced sugar to gain ground on regular in still RTD tea
Kombucha to leverage a functional and healthy profile to remain on a fast upward sales trajectory
Expansion of specialist coffee and tea shops to boost product awareness and positioning
Lipton enjoys wide distribution and high brand recognition
Ghali expands its presence and leverages the kombucha trend to register fast growth
Supermarkets push RTD tea with wide ranges and price promotions
RTD tea players tap into fast-emerging e-commerce
Energy Drinks in Chile
KEY DATA FINDINGS
Energy drinks expands consumer and distribution reach
Energy drinks consumption continues to grow fast in Chile
Growing awareness of the health risks of high sugar intake spurs interest in reduced sugar variants
Enriched energy drinks may spike sales
Mixology trend to support stronger on-trade consumption of energy drinks
Focus on lower-income consumers to bring channel shifts
Score benefits from strong investment to lead off-trade volume sales
Strong marketing strategy pays dividends for Monster Energy
Small local grocers dominate but cede ground to supermarkets
Retail e-commerce continues to develop as a channel for energy drinks
Sports Drinks in Chile
KEY DATA FINDINGS
Broader usage occasions spur sports drinks
Oral hydration solutions increase penetration
Higher unit prices push positive retail value growth for reduced sugar sports drinks despite a fall in demand
Health-orientated products are set to capture further demand in sports drinks
Reduced sugar products are well placed to gain ground
Emerging role of sports drinks as a solution to hangovers
Gatorade sees investment in flavours
Electrolit shows the high growth potential for new, broader effect sports drinks
Drinks specialists offer affordability and convenience to lead sports drinks distribution
Fast development of e-commerce penetrates sports drinks
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Soft Drinks
-
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- Carbonated Natural Mineral Bottled Water
- Carbonated Spring Bottled Water
- Carbonated Purified Bottled Water
-
- Still Flavoured Bottled Water
- Sparkling Flavoured Bottled Water
- Functional Bottled Water
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- Still Natural Mineral Bottled Water
- Still Spring Bottled Water
- Still Purified Bottled Water
-
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- Regular Carbonates
- Reduced Sugar Carbonates
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- Regular Cola Carbonates
- Reduced Sugar Cola Carbonates
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- Regular Non-Cola Carbonates
- Reduced Sugar Non-Cola Carbonates
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- Regular Lemonade/Lime
- Reduced Sugar Lemonade/Lime
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- Regular Tonic Water/Mixers/Other Bitters
- Reduced Sugar Tonic Water/Mixers/Other Bitters
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- Regular Orange Carbonates
- Reduced Sugar Orange Carbonates
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- Regular Other Non-Cola Carbonates
- Reduced Sugar Other Non-Cola Carbonates
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- Liquid Concentrates
- Powder Concentrates
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- Not from Concentrate 100% Juice
- Reconstituted 100% Juice
- Coconut and Other Plant Waters
- Juice Drinks (up to 24% Juice)
- Nectars
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- RTD Coffee
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- Carbonated RTD Tea and Kombucha
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- Regular Still RTD Tea
- Reduced Sugar Still RTD Tea
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- Regular Energy Drinks
- Reduced Sugar Energy Drinks
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- Regular Sports Drinks
- Reduced Sugar Sports Drinks
- Asian Speciality Drinks
Soft Drinks
This is the aggregation of the following categories; Carbonates, Fruit/vegetable juice, Bottled water, Functional drinks, Concentrates, RTD tea, RTD coffee and Asian speciality drinks.
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This report originates from Passport, our Soft Drinks research and analysis database.
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