PROSPECTS AND OPPORTUNITIES
Waning birth rates will continue to pose a notable challenge
Falling birth rates will continue to pose a notable challenge for childrenswear in Morocco over the forecast period. Sales of both girls’ and boys’ apparel will be impacted by this demographic shift.
Challenging period ahead for childrenswear
Players have doubts about the growth potential of childrenswear in Morocco. The category is likely to face ongoing challenges from declining birth rates and higher price sensitivity with families facing ongoing financial pressures.
Growing appeal of unisex childrenswear in Morocco
Unisex childrenswear is set to gain significant popularity in Morocco, driven in part by a cultural shift towards gender equality and the dismantling of stereotypes. Apparel labelled as unisex are thoughtfully designed to be suitable for all genders, offering parents greater flexibility when selecting attire for their children.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Childrenswear industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Childrenswear industry in Morocco, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Childrenswear in Morocco report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Childrenswear in Morocco?
- Which are the leading brands in Morocco?
- How are products distributed in Morocco?
- How is the rise of e-commerce shaping demand?
- What % of apparel and footwear sales are made via grocery retailers?
- Do consumers want premium quality or fast fashion?
- How will COVID-19 and recession impact demand?
- How important is sustainability in Childrenswear in Morocco?
- Where is future growth expected to be most dynamic?
Childrenswear in Morocco - Category analysis
KEY DATA FINDINGS
Parents are still feeling economic pressures
Moroccan parents prefer to buy durable apparel and footwear
Childrenswear sharing among families gains momentum
Waning birth rates will continue to pose a notable challenge
Challenging period ahead for childrenswear
Growing appeal of unisex childrenswear in Morocco
Apparel and Footwear in Morocco - Industry Overview
Apparel and footwear in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
DISCLAIMER
The following categories and subcategories are included:
Childrenswear
- Baby and Toddler Wear
- Boys' Apparel
- Girls' Apparel
Childrenswear
This is the aggregation of baby and toddler wear, boys' clothing and girls' clothing.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Childrenswear research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!