PROSPECTS AND OPPORTUNITIES
Digital marketing and e-commerce to evolve retailers’ strategies
Chained childrenswear specialist stores and baby/child/maternity related stores are expected to suffer from the declining birth rate and the rise of e-commerce over the forecast period. Over the review period, physical childrenswear specialist stores have encountered issues, as business conditions hindered expansion and drove up costs.
Sustainability concerns will shape product development
As Taiwanese consumers are becoming more conscious of environmental issues, sustainability concerns are likely to become more influential in childrenswear. Meanwhile, with more brands adding organic cotton series and used sustainable materials, more manufacturers will attempt to improve their credentials in this area.
Value growth to outperform volume performance
Childrenswear is expected to see stronger value growth over volume in the forecast period. One of the key factors shaping value sales has been higher input costs at a global level, as well as growing demand for better-quality products.
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Overview:
Understand the latest market trends and future growth opportunities for the Childrenswear industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Childrenswear industry in Taiwan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Childrenswear in Taiwan report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Childrenswear in Taiwan?
- Which are the leading brands in Taiwan?
- How are products distributed in Taiwan?
- How is the rise of e-commerce shaping demand?
- What % of apparel and footwear sales are made via grocery retailers?
- Do consumers want premium quality or fast fashion?
- How will COVID-19 and recession impact demand?
- How important is sustainability in Childrenswear in Taiwan?
- Where is future growth expected to be most dynamic?
Childrenswear in Taiwan - Category analysis
KEY DATA FINDINGS
Sportswear is dynamic part of childrenswear
Local brands take on the fast-fashion giants
Lower demand for baby/toddler wear
Digital marketing and e-commerce to evolve retailers’ strategies
Sustainability concerns will shape product development
Value growth to outperform volume performance
Apparel and Footwear in Taiwan - Industry Overview
Apparel and footwear in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
DISCLAIMER
The following categories and subcategories are included:
Childrenswear
- Baby and Toddler Wear
- Boys' Apparel
- Girls' Apparel
Childrenswear
This is the aggregation of baby and toddler wear, boys' clothing and girls' clothing.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Childrenswear research and analysis database.
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