Colour cosmetics is expected to continue to grow in the UK during the forecast period, with younger consumers prioritising self-expression and experimentation. Subcultures and communities created by social media will encourage more extreme make-up looks and the cosmetics industry is already reacting to this shift towards greater usage by investing in innovation.
Nail products have experienced a turbulent few years, gaining significant popularity due to salon closures during lockdown, only to lose value upon their reopening. This fluctuation is attributed to consumers' prioritisation of convenience and ease.
As products across beauty and personal care become more advanced, consumers are becoming increasingly demanding, seeking personalisation to meet their exact needs. This trend is particularly evident in colour cosmetics.
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Understand the latest market trends and future growth opportunities for the Colour Cosmetics industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Colour Cosmetics industry in United Kingdom, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Colour Cosmetics
This is the aggregation of facial make-up, eye make-up, lip products, nail products and colour cosmetics sets/kits.
See all of our definitionsThis report originates from Passport, our Colour Cosmetics research and analysis database.
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