PROSPECTS AND OPPORTUNITIES
Muted outlook for colour cosmetics as economic pressures reshape consumer priorities
Colour cosmetics is expected to show a static performance in constant value terms (2024 prices) in Bolivia over the forecast period. The ongoing volatility in the exchange rate, coupled with the persistent scarcity of foreign currency, is likely to sustain high demand for US dollars - further driving up prices.
Modern retail to boost visibility of colour cosmetics through dedicated beauty spaces
Modern retail channels, particularly hypermarkets and supermarkets, are increasingly driving sales of colour cosmetics by creating dedicated beauty sections. Retailers like IC Norte and Hipermaxi have introduced specialised areas to showcase a wide variety of beauty and personal care products.
Vegan make-up gains ground as consumers prioritise skin-friendly ingredients
The vegan movement is becoming a powerful force in Bolivia’s colour cosmetics market, driven by growing consumer interest in natural, skin-friendly ingredients that support a healthier lifestyle. This shift is visible across both modern retail and direct selling channels, where affordable brands are meeting demand with accessible, cruelty-free options.
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Overview:
Understand the latest market trends and future growth opportunities for the Colour Cosmetics industry in Bolivia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Colour Cosmetics industry in Bolivia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Colour Cosmetics in Bolivia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Colour Cosmetics in Bolivia?
- Which are the leading brands in Bolivia?
- How are products distributed in Bolivia?
- To what extent is e-commerce changing the retail environment and consumer demand?
- How are sales of mass versus premium beauty products evolving?
- Which products are seeing rising demand in the wake of COVID-19?
- Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
- How is the macroeconomic environment shaping demand?
- Where is future growth expected to be most dynamic?
Colour Cosmetics in Bolivia - Category analysis
KEY DATA FINDINGS
Modest growth fuelled by innovation and price increases
Leader Yanbal Bolivia boosts sales through investment in multifunctional products
Direct selling dominates colour cosmetics distribution as beauty specialists gain ground
Muted outlook for colour cosmetics as economic pressures reshape consumer priorities
Modern retail to boost visibility of colour cosmetics through dedicated beauty spaces
Vegan make-up gains ground as consumers prioritise skin-friendly ingredients
Beauty and Personal Care in Bolivia - Industry Overview
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
DISCLAIMER
The following categories and subcategories are included:
Colour Cosmetics
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- Premium Eye Liner/Pencil
- Mass Eye Liner/Pencil
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- Premium Eye Shadow
- Mass Eye Shadow
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- Premium Mascara
- Mass Mascara
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- Premium Other Lash and Brow Make-Up
- Mass Other Lash and Brow Make-Up
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- Premium BB/CC Creams
- Mass BB/CC Creams
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- Premium Blusher/Bronzer/Highlighter
- Mass Blusher/Bronzer/Highlighter
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- Premium Foundation/Concealer
- Mass Foundation/Concealer
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- Premium Powder
- Mass Powder
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- Premium Other Facial Make-Up
- Mass Other Facial Make-Up
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- Premium Lip Gloss
- Mass Lip Gloss
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- Premium Lip Liner/Pencil
- Mass Lip Liner/Pencil
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- Premium Lipstick
- Mass Lipstick
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- Premium Other Lip Products
- Mass Other Lip Products
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- Premium Nail Polish
- Mass Nail Polish
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- Premium Nail Treatments/Strengthener
- Mass Nail Treatments/Strengthener
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- Premium Polish Remover
- Mass Polish Remover
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- Premium Other Nail Products
- Mass Other Nail Products
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- Premium Colour Cosmetics Sets/Kits
- Mass Colour Cosmetics Sets/Kits
Colour Cosmetics
This is the aggregation of facial make-up, eye make-up, lip products, nail products and colour cosmetics sets/kits.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Colour Cosmetics research and analysis database.
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