Colour cosmetics sales are projected to grow steadily in both volume and value (at constant 2024 prices) in Algeria throughout the forecast period, driven by a rising urban population and increasing female workforce participation. Shifts in traditional family structures have enabled women to attain higher levels of education and achieve greater economic independence, significantly influencing consumption patterns - particularly in colour cosmetics, where women represent the primary consumer base.
While the rapid development of modern retail formats is expected to accelerate sales growth in colour cosmetics, rising import taxes and the ongoing depreciation of the Algerian dinar are expected to drive significant price increases, thereby stimulating the informal market. Genuine international brands imported illegally are commonly found in Algeria, offered at attractive prices due to the avoidance of taxes and customs duties applied to official imports.
Product innovation is expected to be a key driver of value sales growth over the forecast period. As the category matures, brands will increasingly focus on delivering higher-quality products.
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Understand the latest market trends and future growth opportunities for the Colour Cosmetics industry in Algeria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Colour Cosmetics industry in Algeria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Colour Cosmetics
This is the aggregation of facial make-up, eye make-up, lip products, nail products and colour cosmetics sets/kits.
See all of our definitionsThis report originates from Passport, our Colour Cosmetics research and analysis database.
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