PROSPECTS AND OPPORTUNITIES
Colour cosmetics is set for continued growth, fuelled by female empowerment and urbanisation
Colour cosmetics sales are projected to grow steadily in both volume and value (at constant 2024 prices) in Algeria throughout the forecast period, driven by a rising urban population and increasing female workforce participation. Shifts in traditional family structures have enabled women to attain higher levels of education and achieve greater economic independence, significantly influencing consumption patterns - particularly in colour cosmetics, where women represent the primary consumer base.
Rise of illicit trade poses a potential risk for colour cosmetics
While the rapid development of modern retail formats is expected to accelerate sales growth in colour cosmetics, rising import taxes and the ongoing depreciation of the Algerian dinar are expected to drive significant price increases, thereby stimulating the informal market. Genuine international brands imported illegally are commonly found in Algeria, offered at attractive prices due to the avoidance of taxes and customs duties applied to official imports.
Innovation to drive quality improvements as line between colour cosmetics and skin care blurs
Product innovation is expected to be a key driver of value sales growth over the forecast period. As the category matures, brands will increasingly focus on delivering higher-quality products.
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Overview:
Understand the latest market trends and future growth opportunities for the Colour Cosmetics industry in Algeria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Colour Cosmetics industry in Algeria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Colour Cosmetics in Algeria report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Colour Cosmetics in Algeria?
- Which are the leading brands in Algeria?
- How are products distributed in Algeria?
- To what extent is e-commerce changing the retail environment and consumer demand?
- How are sales of mass versus premium beauty products evolving?
- Which products are seeing rising demand in the wake of COVID-19?
- Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
- How is the macroeconomic environment shaping demand?
- Where is future growth expected to be most dynamic?
Colour Cosmetics in Algeria - Category analysis
KEY DATA FINDINGS
Colour cosmetics records positive performance
Cosmekam Algérie maintains its leadership despite challenge by L’Oréal
E-commerce gains traction
Colour cosmetics is set for continued growth, fuelled by female empowerment and urbanisation
Rise of illicit trade poses a potential risk for colour cosmetics
Innovation to drive quality improvements as line between colour cosmetics and skin care blurs
Beauty and Personal Care in Algeria - Industry Overview
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care ?
DISCLAIMER
The following categories and subcategories are included:
Colour Cosmetics
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- Premium Eye Liner/Pencil
- Mass Eye Liner/Pencil
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- Premium Eye Shadow
- Mass Eye Shadow
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- Premium Mascara
- Mass Mascara
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- Premium Other Lash and Brow Make-Up
- Mass Other Lash and Brow Make-Up
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- Premium BB/CC Creams
- Mass BB/CC Creams
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- Premium Blusher/Bronzer/Highlighter
- Mass Blusher/Bronzer/Highlighter
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- Premium Foundation/Concealer
- Mass Foundation/Concealer
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- Premium Powder
- Mass Powder
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- Premium Other Facial Make-Up
- Mass Other Facial Make-Up
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- Premium Lip Gloss
- Mass Lip Gloss
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- Premium Lip Liner/Pencil
- Mass Lip Liner/Pencil
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- Premium Lipstick
- Mass Lipstick
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- Premium Other Lip Products
- Mass Other Lip Products
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- Premium Nail Polish
- Mass Nail Polish
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- Premium Nail Treatments/Strengthener
- Mass Nail Treatments/Strengthener
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- Premium Polish Remover
- Mass Polish Remover
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- Premium Other Nail Products
- Mass Other Nail Products
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- Premium Colour Cosmetics Sets/Kits
- Mass Colour Cosmetics Sets/Kits
Colour Cosmetics
This is the aggregation of facial make-up, eye make-up, lip products, nail products and colour cosmetics sets/kits.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Colour Cosmetics research and analysis database.
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