PROSPECTS AND OPPORTUNITIES
Volume sales of TVs expected to maintain growth
Looking ahead, sales of home video products are expected to increase steadily throughout the forecast period. The recovery of disposable incomes, supported by greater stability in the local currency and easing inflation, is likely to enable more Egyptians to afford premium television models, which will help drive expansion.
Transparent and flexible screens by LG show direction of travel in home video
At the CES 2025 conference, LG introduced transparent OLED televisions designed to integrate effortlessly into living spaces, appearing almost invisible when switched off. Flexible OLED displays are also attracting considerable interest, offering the promise of bendable and curved screens that can be adapted to various settings.
AI-Powered smart TVs will become available in Egypt in the near future
Modern televisions are increasingly incorporating artificial intelligence in order to enhance the viewing experience. Such innovations are anticipated to become available in Egypt in the near future.
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Overview:
Understand the latest market trends and future growth opportunities for the Home Video industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Video industry in Egypt, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Home Video in Egypt report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Home Video in Egypt?
- Which are the leading brands in Egypt?
- How are products distributed in Egypt?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Home Video in Egypt - Category analysis
KEY DATA FINDINGS
Volume sales of TVs maintain growth, driven by greater number of households
Samsung continues to lead TVs in 2025
Appliances and electronics specialists is the leading distribution channel for TVs
Volume sales of TVs expected to maintain growth
Transparent and flexible screens by LG show direction of travel in home video
AI-Powered smart TVs will become available in Egypt in the near future
Consumer Electronics in Egypt - Industry Overview
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
Home Video
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- Analogue TVs
- LCD TVs
- OLED TVs
- Plasma TVs
- Other TVs
- TV Combis
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- BD Players
- DVD Players
- Video Recorders
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Home Video research and analysis database.
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