Sales of home video are expected to continue falling over the forecast period in retail volume terms. Although household sentiment is improving, it remains weak and unsure amidst wider geopolitical uncertainty.
Technological advancements will remain important as part of manufacturer efforts to differentiate their televisions from the competition and to attract a wider audience of consumers. An example of this has been the 2025 launch of the Samsung’s The Frame Pro line of QLED TVs.
AI and Generative AI are transforming consumer electronics, personalising experiences and revolutionising device interaction. In this respect, the application of AI innovation will continue to evolve and deepen over the forecast period with application extensions to include light and sound adjustments to room dynamics, and more interactive and personalised movies and TV series suggestions.
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Understand the latest market trends and future growth opportunities for the Home Video industry in Norway with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Video industry in Norway, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Video
This report originates from Passport, our Home Video research and analysis database.
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