PROSPECTS AND OPPORTUNITIES
Smart features and affordability will support category sales
Indonesia's home video category is rapidly evolving to meet growing demand for smart features and connectivity, with a strong emphasis on affordability. Consumers are increasingly drawn to smart TVs that offer seamless access to a wide array of streaming services, social media, and the ability to integrate with other smart home devices.
Rising popularity of QLED TVs
The burgeoning middle class in Indonesia, backed by increasing disposable income, is augmenting expenditure on consumer electronics, including televisions. This socioeconomic shift, coupled with greater accessibility to advanced television models, implies a potential surge in demand for smart TVs and other high-end versions.
Competitive landscape to undergo significant changes
Home video is set to undergo significant changes in the forecast period, with more affordable Chinese brands poised to intensify competition. Brands such as TCL, Coocaa, and Hisense have already made substantial inroads, leveraging e-commerce platforms to reach a wider audience.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Home Video industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Video industry in Indonesia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Home Video in Indonesia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Home Video in Indonesia?
- Which are the leading brands in Indonesia?
- How are products distributed in Indonesia?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Home Video in Indonesia - Category analysis
KEY DATA FINDINGS
Televisions show resilience as an essential device
Diverging trends for TV and video players
LG leads amid rising competition from Chinese entrants
Smart features and affordability will support category sales
Rising popularity of QLED TVs
Competitive landscape to undergo significant changes
Consumer Electronics in Indonesia - Industry Overview
Consumer electronics in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
Home Video
-
- Analogue TVs
- LCD TVs
- OLED TVs
- Plasma TVs
- Other TVs
- TV Combis
-
- BD Players
- DVD Players
- Video Recorders
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Home Video research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!