Sales of home video products in the Netherlands are expected to rise over the forecast period, with growth increasingly driven by OLED TVs. OLED TVs is set to be the fastest-growing format in both volume and value terms, supported by falling price points, broader consumer awareness of its visual advantages, including superior contrast, colour depth, and motion handling, and the growing availability of innovative form factors.
OLED technology is expected to increasingly be positioned as the mainstream premium standard for TVs in the Netherlands. Future OLED TV models will incorporate on-board AI chips and cloud-based inference capabilities, enabling a new level of intelligent performance and personalisation.
OLED technology becoming mainstream will be the key trend across the forecast period. This means OLED TVs is expected to shift from a high-end luxury to an upper-mid-tier standard.
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Understand the latest market trends and future growth opportunities for the Home Video industry in Netherlands with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Video industry in Netherlands, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Video
This report originates from Passport, our Home Video research and analysis database.
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