PROSPECTS AND OPPORTUNITIES
Health and environmental concerns motivate move away from traditional dairy products
Dairy is the subject of significant debate in Canada, as dairy-centred tensions rise between the country and the US regarding Canada’s dairy import quotas. Since the 1970s, Canada has had tight restrictions on farmers’ production of dairy, eggs and poultry and allows limited imports through heavy tariffs.
Rising interest in animal welfare and alternative diets will support growth in vegan
Demand for vegan and plant-based products will gain ground in Canada as consumers become increasingly interested in both the environment and animal welfare. This should benefit dietary and free from options.
No allergens niche will strengthen over forecast period
No allergens is set to record a positive performance in dairy products and alternatives over the forecast period, albeit from a low base, with anticipated double-digit growth in constant value terms. Within no allergens prepared baby food in Canada, gluten free and organic are the claims most commonly used together, in a trend set to continue and expand throughout no allergens more broadly during the forecast period.
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Overview:
Understand the latest market trends and future growth opportunities for the HW Dairy Products and Alternatives industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Dairy Products and Alternatives industry in Canada, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The HW Dairy Products and Alternatives in Canada report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of HW Dairy Products and Alternatives in Canada?
- What are the key health and wellness concerns driving sales in HW Dairy Products and Alternatives?
- Is HW Dairy Products and Alternatives a dynamic niche or mainstream concern in Canada?
- Which are the leading brands in HW Dairy Products and Alternatives in Canada?
- How are products distributed in HW Dairy Products and Alternatives in Canada?
- How has COVID-19 and accordant recession impacted sales? Which categories have seen rising demand? Which are most vulnerable to economic disruption and diminished consumer confidence?
- Where is future growth expected to be most dynamic?
HW Dairy Products and Alternatives in Canada - Category analysis
KEY DATA FINDINGS
Inflation and flexitarian diets push consumers towards plant-based alternatives
Low fat is leading health and wellness claim, driven by obesity concerns in Canada
Immune support benefits from heightened awareness, as health and wellness trends drive greater interest in clean labels and ingredients
Health and environmental concerns motivate move away from traditional dairy products
Rising interest in animal welfare and alternative diets will support growth in vegan
No allergens niche will strengthen over forecast period
Health and Wellness in Canada - Industry Overview
Health and wellness in focus
Consumer weight trends
Consumer diet trends
Health-related deaths
Blood pressure and cholesterol levels
Diabetes prevalence
DISCLAIMER
HW Dairy Products and Alternatives
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of baby food and dairy and plant-based dairy For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our HW Dairy Products and Alternatives research and analysis database.
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