Faced with rising rates of obesity, diabetes and cardiovascular disease, consumers are increasingly looking to make healthier dietary choices which is impacting demand for health and wellness dairy products and alternatives. While better for you claims, such as low fat and low sugar, remain popular, there is growing scepticism towards the artificial ingredients that are often found in these products. This has driven interest in organic and natural products with these often perceived to be health
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Overview:
Understand the latest market trends and future growth opportunities for the HW Dairy Products and Alternatives industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Dairy Products and Alternatives industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The HW Dairy Products and Alternatives in Chile report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of HW Dairy Products and Alternatives in Chile?
- What are the key health and wellness concerns driving sales in HW Dairy Products and Alternatives?
- Is HW Dairy Products and Alternatives a dynamic niche or mainstream concern in Chile?
- Which are the leading brands in HW Dairy Products and Alternatives in Chile?
- How are products distributed in HW Dairy Products and Alternatives in Chile?
- How has COVID-19 and accordant recession impacted sales? Which categories have seen rising demand? Which are most vulnerable to economic disruption and diminished consumer confidence?
- Where is future growth expected to be most dynamic?
HW Dairy Products and Alternatives in Chile - Category analysis
KEY DATA FINDINGS
Increasing health awareness causes consumers to question their purchasing decisions
Rising rates of obesity and diabetes pushing consumers to make healthier choices
Digestive health issues driving innovation in cow’s milk
Ghee benefits from the growing focus on natural products
Mounting pressure to adopt healthier lifestyles as obesity rates soar in Chile
Lactose free claims set to benefit from investment from leading dairy companies
Natural claims offer strong growth potential with yoghurt in the spotlight
Health and Wellness in Chile - Industry Overview
Players responding to the increasing demand for healthier food and beverages
Increasing health awareness and rising obesity levels dictating market trends
Interest in plant-based diets on the rise
Consumers demand more for their money as health and ethical considerations develop
COUNTRY REPORTS DISCLAIMER
HW Dairy Products and Alternatives
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of baby food and dairy and plant-based dairy For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our HW Dairy Products and Alternatives research and analysis database.
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