PROSPECTS AND OPPORTUNITIES
Regulatory developments set to reinforce concerns about sugar
Concerns about sugar consumption will remain a key factor in the development of soft drinks in Spain in the forecast period. These concerns will be influenced by regulatory efforts to address health issues such as obesity.
Development of plant-based options
The vegan and plant-based trends are less marked in soft drinks than in other areas of food and beverages. Nonetheless, with health and wellness considerations increasingly merging with ethical concerns, many consumers are looking to reduce their consumption of meat and dairy products.
Functional and fortified claims may help to address image problems
Functionality and fortification provide potential ways to address challenges such as unhealthy or old-fashioned images in certain soft drinks categories. For example, the challenge faced by concentrates will be to attract consumers to the category who would otherwise purchase other types of drinks in a context where there is low consumer awareness of concentrates, and limited shelf penetration in stores.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF.
Overview:
Understand the latest market trends and future growth opportunities for the HW Soft Drinks industry in Spain with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Soft Drinks industry in Spain, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The HW Soft Drinks in Spain report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of HW Soft Drinks in Spain?
- What are the key health and wellness concerns driving sales in HW Soft Drinks?
- Is HW Soft Drinks a dynamic niche or mainstream concern in Spain?
- Which are the leading brands in HW Soft Drinks in Spain?
- How are products distributed in HW Soft Drinks in Spain?
- How has COVID-19 and accordant recession impacted sales? Which categories have seen rising demand? Which are most vulnerable to economic disruption and diminished consumer confidence?
- Where is future growth expected to be most dynamic?
HW Soft Drinks in Spain - Category analysis
KEY DATA FINDINGS
Sugary soft drinks linked with rise in childhood obesity in minds of consumers
Natural is the leading health and wellness claim in soft drinks
Growing interest in functional and fortified soft drinks
Regulatory developments set to reinforce concerns about sugar
Development of plant-based options
Functional and fortified claims may help to address image problems
Health and Wellness in Spain - Industry Overview
Health and wellness in focus
Consumer weight trends
Consumer diet trends
Health-related deaths
Blood pressure and cholesterol levels
Diabetes prevalence
DISCLAIMER
HW Soft Drinks
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of the following categories; Carbonates, Fruit/vegetable juice, Bottled water, Functional drinks, Concentrates, RTD tea, RTD coffee and Asian speciality drinks. For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our HW Soft Drinks research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!