PROSPECTS AND OPPORTUNITIES
Nutritional information increasingly key to consumer food choices over the forecast period, alongside premiumisation, the drive for convenience and sustainability
The health and wellness trend will continue to be a prominent influence on the development of staple foods in Israel over the forecast period, shaping innovation and consumer food choices. Consumers will pay more attention to the nutritional information on the packaging of staple foods, looking to avoid red label products while reaching for foods that benefit their health, though the future impact of the red labelling system is uncertain.
Increasing emphasis on plant-based protein
The combination of the trend towards more plant-based diets and growing interest in protein provides notable opportunities for staple foods players in the forecast period. Consumers cutting back on their consumption of meat and dairy products, which have traditionally been a key source of protein in many national diets, need to find alternative sources of protein.
Natural and organic claims expected to see volume sales fall in staple foods
Prevailing consumer demand trends would seem to point to a positive future for staple foods products carrying the natural and organic claims in the forecast period. Consumers are becoming increasingly concerned about the potential health impacts of consuming artificial additives such as flavourings, colourings, preservatives, and sweeteners.
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Overview:
Understand the latest market trends and future growth opportunities for the HW Staple Foods industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Staple Foods industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The HW Staple Foods in Israel report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of HW Staple Foods in Israel?
- What are the key health and wellness concerns driving sales in HW Staple Foods?
- Is HW Staple Foods a dynamic niche or mainstream concern in Israel?
- Which are the leading brands in HW Staple Foods in Israel?
- How are products distributed in HW Staple Foods in Israel?
- How has COVID-19 and accordant recession impacted sales? Which categories have seen rising demand? Which are most vulnerable to economic disruption and diminished consumer confidence?
- Where is future growth expected to be most dynamic?
HW Staple Foods in Israel - Category analysis
KEY DATA FINDINGS
Rising interest in vegan and plant-based claims
Increasing concern about sugar intake
High protein sees dynamic growth in staple foods in 2023
Nutritional information increasingly key to consumer food choices over the forecast period, alongside premiumisation, the drive for convenience and sustainability
Increasing emphasis on plant-based protein
Natural and organic claims expected to see volume sales fall in staple foods
Health and Wellness in Israel - Industry Overview
Health and wellness in focus
Consumer weight trends
Consumer diet trends
Health-related deaths
Blood pressure and cholesterol levels
Diabetes prevalence
DISCLAIMER
HW Staple Foods
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of baked goods, breakfast cereals, processed fruit and vegetables, processed meat, seafood and alternatives to meat and rice, pasta and noodles NOTE: Couscous, polenta and quinoa are excluded from staple foods. For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our HW Staple Foods research and analysis database.
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