Consumers in Switzerland are becoming increasingly willing to invest in staple foods that they believe can improve their health and wellness. This includes better for you products which are low in salt, sugar, and fat, as well as products which are high protein and high fibre. An increasing number of consumers are also adopting vegan, vegetarian and flexitarian diets due to concerns around health, the environment, and animal welfare. Manufacturers and retailers have been key to respond to these
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Overview:
Understand the latest market trends and future growth opportunities for the HW Staple Foods industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Staple Foods industry in Switzerland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The HW Staple Foods in Switzerland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of HW Staple Foods in Switzerland?
- What are the key health and wellness concerns driving sales in HW Staple Foods?
- Is HW Staple Foods a dynamic niche or mainstream concern in Switzerland?
- Which are the leading brands in HW Staple Foods in Switzerland?
- How are products distributed in HW Staple Foods in Switzerland?
- How has COVID-19 and accordant recession impacted sales? Which categories have seen rising demand? Which are most vulnerable to economic disruption and diminished consumer confidence?
- Where is future growth expected to be most dynamic?
HW Staple Foods in Switzerland - Category analysis
KEY DATA FINDINGS
Market players responding to the growing demand for healthier staple foods
Players invest in new product development to capitalise on evolving market trends
Swiss consumers lead the way in the demand for organic products
Gluten free claims attracting a wider audience of consumers
Bright outlook for health and wellness staple foods despite economic pressures
Tightening regulations could limit growth in organic staple foods despite rising demand
Players set to lean into gluten free and other claims to add value
Health and Wellness in Switzerland - Industry Overview
Swiss consumers focus on making healthier choices
Health at the centre of consumer purchasing decisions as obesity rates rise
Health, sustainability, and animal welfare concerns push consumers towards plant-based diets
Bright outlook for health and wellness with consumers making more informed choices
COUNTRY REPORTS DISCLAIMER
HW Staple Foods
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of baked goods, breakfast cereals, processed fruit and vegetables, processed meat, seafood and alternatives to meat and rice, pasta and noodles NOTE: Couscous, polenta and quinoa are excluded from staple foods. For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our HW Staple Foods research and analysis database.
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