PROSPECTS AND OPPORTUNITIES
New regulatory scenarios will boost imports, however, volume sales will face challenges
Despite the 2025 surge in sales, mobile phone volume sales in Argentina are projected to decline overall during the forecast period. Several pro-import policies introduced by the government over the past two years are favouring imports of smartphones.
Underdeveloped infrastructure will continue to halt the 5G smartphone expansion
Advances in smartphone technology are set to include improvements in cameras, processing capabilities, battery life, and memory. Another key driver of innovation will be the development of mobile network technology, with 5G representing the latest generation.
Smartphones with NFC chips are set to benefit from new technology in SUBE travelcards
In most major cities across Argentina, travellers require a SUBE card to access public transport services such as the subway, buses, and trains. Traditionally a physical card, since 2024 commuters can also use a digital app to pay for their journeys.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Mobile Phones industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Mobile Phones industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Mobile Phones in Argentina report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Mobile Phones in Argentina?
- Which are the leading brands in Argentina?
- How are products distributed in Argentina?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Mobile Phones in Argentina - Category analysis
KEY DATA FINDINGS
Smartphones lead the solid rebound for mobile phone in 2025
Motorola narrows the gap with Samsung as competition intensifies in smartphones
Appliances and electronics specialists lead sales, however, smuggling impacts overall demand
New regulatory scenarios will boost imports, however, volume sales will face challenges
Underdeveloped infrastructure will continue to halt the 5G smartphone expansion
Smartphones with NFC chips are set to benefit from new technology in SUBE travelcards
Consumer Electronics in Argentina - Industry Overview
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
Mobile Phones
- Feature Phones
- Smartphones
Mobile Phones
Any device capable of telecommunication over a cellular network of base stations. Mobile phones can come with functions including camera, video and internet access.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Mobile Phones research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!