PROSPECTS AND OPPORTUNITIES
Smartphones expected to see growth over the forecast period.
Sales of mobile phones in Egypt are expected to increase throughout the forecast period, with smartphones acting as the primary driver for this growth. The introduction of advanced technologies, such as eSIM, Wi-Fi Calling, and 5G, is encouraging more consumers to upgrade their devices to take advantage of these new features.
Egypt set to be a leading smartphone manufacturing hub in the Middle East
Local manufacturing of smartphones is becoming increasingly prevalent in Egypt, with concerted efforts to raise the proportion of locally produced components rather than merely focusing on assembly. In the coming years, several significant developments are anticipated.
Generative AI is expected to shape the landscape in the years ahead
Recent global surveys indicate that consumers show a pronounced interest in on-device generative AI features. These include functions such as composing emails and messages, taking notes, enhancing photos and videos, providing live translation, and generating content.
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Overview:
Understand the latest market trends and future growth opportunities for the Mobile Phones industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Mobile Phones industry in Egypt, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Mobile Phones in Egypt report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Mobile Phones in Egypt?
- Which are the leading brands in Egypt?
- How are products distributed in Egypt?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Mobile Phones in Egypt - Category analysis
KEY DATA FINDINGS
Mobile phones sees strong recovery in 2025
Samsung continues to lead smartphones in 2025
Appliances and electronics specialists remains the dominant distribution channel
Smartphones expected to see growth over the forecast period.
Egypt set to be a leading smartphone manufacturing hub in the Middle East
Generative AI is expected to shape the landscape in the years ahead
Consumer Electronics in Egypt - Industry Overview
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
Mobile Phones
- Feature Phones
- Smartphones
Mobile Phones
Any device capable of telecommunication over a cellular network of base stations. Mobile phones can come with functions including camera, video and internet access.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Mobile Phones research and analysis database.
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