Mobile phones is expected to see retail volumes stagnate in Greece over the forecast period. While growth will slow down amidst maturity, smartphones is set to see a continued modest increase in sales.
Following the rollout of 5G during the review period, which was followed by consumers upgrading to new phones, the growth of smartphones sales is slowing. Meanwhile, developments are also slowing down, with new models not offering much in terms of innovation and this is not expected to change in the forecast period.
Wider colour variety is a new trend that has been gathering pace at the end of the review period and which is expected to remain a trend over the forecast period. Samsung will continue to focus on its more premium lines, in which it has a competitive advantage over its main rival, Xiaomi.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Mobile Phones industry in Greece with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Mobile Phones industry in Greece, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Mobile Phones
Any device capable of telecommunication over a cellular network of base stations. Mobile phones can come with functions including camera, video and internet access.
See all of our definitionsThis report originates from Passport, our Mobile Phones research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!