PROSPECTS AND OPPORTUNITIES
Growth expected for both standard and allergy eye care
Eye care is set to maintain strong but slowing retail current value growth in Ireland in the forecast period. Both standard eye care and allergy eye care are anticipated to maintain their growth trends.
Expansion of sales via retail e-commerce expected
As more consumers turn to shopping via retail e-commerce in the country, there is an opportunity for eye care brands to expand their presence on online platforms. Partnering with major online retailers or developing direct-to-consumer strategies could drive future sales growth.
Focus on preventive eye care could have positive and negative impacts
With growing awareness amongst Irish consumers of the potential negative impact of digital devices on eye health, there is potential for growth in OTC eye care products aimed at preventing eye strain and maintaining overall eye health. This could open up new avenues for growth in eye care.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Eye Care industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Eye Care industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Eye Care in Ireland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Eye Care in Ireland?
- Which are the leading brands in Eye Care in Ireland?
- How are products distributed in Eye Care in Ireland?
- How has the regulatory and operating environment for Eye Care changed in Ireland?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Eye Care
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Eye Care in Ireland - Category analysis
KEY DATA FINDINGS
Consumer demand for eye care products increases
More innovation in eye care
Quality is important in eye care
Growth expected for both standard and allergy eye care
Expansion of sales via retail e-commerce expected
Focus on preventive eye care could have positive and negative impacts
Consumer Health in Ireland - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Eye Care
- Allergy Eye Care
- Standard Eye Care
Eye Care
This category includes artificial tears, eye ointments, eye washes, and eye drops used to treat eye allergies, red eyes, or dry eyes. Excludes all products related to contact lens use and care.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Eye Care research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!