PROSPECTS AND OPPORTUNITIES
Solid opportunities for growth in the upcoming years
Broad trends such as the ageing Swiss population, increased screen exposure due to digitalisation, and more prolonged and intense allergy seasons, are expected to continue shaping the eye care category throughout the forecast period. While the category already generates a high level of value sales for its specialised nature, further growth is anticipated, albeit at a more moderate pace.
Tehcnological advancements will raise quality standards and personalisation
Technological innovation within eye health has made remarkable progress over the review period. Advancements such as AI-powered diagnostics and digital scanning technologies have significantly accelerated the detection of diseases and vision-related issues, leading to faster treatment solutions and the development of more personalised products.
Consumers to place higher priority on managing eye health
Eye health is anticipated to gain even greater relevance as consumers continue to prioritise overall wellness. With growing awareness of how lifestyle choices affect visual health, individuals are expected to gradually modify their habits to support better eye care, such as incorporating nutrition-based solutions like eye-friendly foods and vitamins and dietary supplements (VDS).
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Overview:
Understand the latest market trends and future growth opportunities for the Eye Care industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Eye Care industry in Switzerland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Eye Care in Switzerland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Eye Care in Switzerland?
- Which are the leading brands in Eye Care in Switzerland?
- How are products distributed in Eye Care in Switzerland?
- How has the regulatory and operating environment for Eye Care changed in Switzerland?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Eye Care
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Eye Care in Switzerland - Category analysis
KEY DATA FINDINGS
Strong growth of eye care reflects the needs of an ageing population, device use and higher incidence of allergies
Théa Pharma SA competes closely with Verfora AG
Strict regulations give pharmacies the upper hand
Solid opportunities for growth in the upcoming years
Tehcnological advancements will raise quality standards and personalisation
Consumers to place higher priority on managing eye health
Consumer Health in Switzerland - Industry Overview
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Eye Care
- Allergy Eye Care
- Standard Eye Care
Eye Care
This category includes artificial tears, eye ointments, eye washes, and eye drops used to treat eye allergies, red eyes, or dry eyes. Excludes all products related to contact lens use and care.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Eye Care research and analysis database.
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