PROSPECTS AND OPPORTUNITIES
Global warming could have a positive impact on eye care
Global warming is expected to lead to longer and hotter spring and summer seasons in Portugal. This in turn will lead to increasing use of air conditioning and fans in Portuguese homes, workplaces, and closed public places as well as in personal or public transport.
Portugal’s ageing population is likely to expand usage
Portugal is among the EU countries with a higher number of seniors. According to Euromonitor’s socioeconomic data, in 2028, 2.
Innovation to drive standard eye care
As in other categories, the development of combined products is anticipated in eye care. Continued innovation is likely to offer more convenient options that solve a combination of both dryness and itchy eyes, namely in standard eye care.
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Overview:
Understand the latest market trends and future growth opportunities for the Eye Care industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Eye Care industry in Portugal, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Eye Care in Portugal report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Eye Care in Portugal?
- Which are the leading brands in Eye Care in Portugal?
- How are products distributed in Eye Care in Portugal?
- How has the regulatory and operating environment for Eye Care changed in Portugal?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Eye Care
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Eye Care in Portugal - Category analysis
KEY DATA FINDINGS
Challenges to eye health underpin sales growth
Optrex reinforces its leading position in eye care
Allergy eye care witnesses above average growth
Global warming could have a positive impact on eye care
Portugal’s ageing population is likely to expand usage
Innovation to drive standard eye care
Consumer Health in Portugal - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Eye Care
- Allergy Eye Care
- Standard Eye Care
Eye Care
This category includes artificial tears, eye ointments, eye washes, and eye drops used to treat eye allergies, red eyes, or dry eyes. Excludes all products related to contact lens use and care.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Eye Care research and analysis database.
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