Fragrances is set to perform well over the forecast period, with projections indicating continued retail volume and value growth, albeit at a slightly slowed pace. This positive outlook is expected to be supported by new product launches and innovative formats that increasingly align with the trend towards sustainability, along with the development of niche fragrances.
The offering of refillable packs at retail outlets is anticipated to increase during the forecast period, catering to growing consumer demand for sustainability. However, in many instances, this may represent more brand rhetoric than market reality, given the practical difficulties in implementation - such as limited retail space available to dedicate to fragrance refill stations, for example.
Little or no change is anticipated in the overall distribution landscape over the forecast period, largely because consumers prefer the established, set methods of discovering, trying and purchasing new fragrances. For many, the act of finding and purchasing a fragrance is as much a treat as using it, ensuring that beauty specialists retains a leading share, particularly within the premium segment.
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Understand the latest market trends and future growth opportunities for the Fragrances industry in Slovakia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Fragrances industry in Slovakia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Fragrances
This is the aggregation of men's, women's and unisex mass and premium fragrances as well as fragrances sets/kits and body mists. The distinction between mass market and premium is normally price and label/positioning (mass fragrances rarely carry a designer label) and distribution. Also includes hair fragrances with a primary function of making hair smell good and not to be confused with hair oil and other styling/conditioning products with hair fragrances, whose primary function is to either condition or style over fragrance.
See all of our definitionsThis report originates from Passport, our Fragrances research and analysis database.
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